Strategic Partnership Coordinator

3 weeks ago


Chicago, Illinois, United States Bally's Corporation Full time

About the Role:

Bally's Corporation is seeking a highly skilled Media Planning and Buying Specialist to join our team. As a key member of our sales team, you will be responsible for planning, managing, and executing online marketing and media strategies to maximize client business objectives.

Responsibilities:

  • Develop and execute online marketing and media plans to meet client business objectives
  • Manage day-to-day client relationships and build strong relationships with clients
  • Accountable for each assigned marketing/media project and each phase of the online marketing/media process
  • Responsible for relationship with third-party vendors and maintaining up-to-date knowledge of their offerings
  • Develop sales strategies to be used in media kits for client presentations
  • Manage deadlines and workflow, including calendars, budgets, and meetings
  • Ensure all digital campaigns are live, including collection of assets and liaison with Ad Ops
  • Lead the monitoring and reporting of campaign performance and proactively communicate any issues to internal team and client
  • Manage all campaigns, including reporting, bid management, inventory forecasting, and analysis
  • Develop reporting schedules and campaign maintenance process for all advertisers
  • Communicate client-reporting requirements and provide full campaign accountability
  • Serve as a point of contact for problem escalation and demonstrate exceptional client interaction skills

Requirements:

  • Bachelor's degree in business, communications, digital media, advertising, marketing, or other business-related field
  • 4-6 years of experience in media planning and/or buying
  • Strong, self-driving energy and upbeat, optimistic approach to the role
  • Excellent written and verbal communication skills
  • Ability to work in a fast-paced environment, manage multiple accounts, and meet deadlines
  • Strong attention to detail and proficiency in Word, Excel, and PowerPoint
  • Strong knowledge of media buying cycles, experience building media valuations across linear, digital, and social
  • Comfort with data, analytics, and measurement and the ability to develop and articulate strategic insights

What We Offer:

  • Competitive salary with annual performance reviews
  • Comprehensive health coverage plan that includes medical, dental, and vision
  • 401(K)/Company Match
  • Employee Stock Purchase Plan
  • Access to Perks and Childcare discounts


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