Strategic Content Manager

1 week ago

Seattle, Washington, United States Amazon Payments, Inc. Full time
About the Role

Amazon Pay is seeking a seasoned Sr. Content Strategist to spearhead the creation, execution, and measurement of impactful marketing and sales content. This role requires a deep understanding of our product, priorities, and business customer segments and needs. The successful candidate will develop a marketing content strategy and messaging framework that is cohesive globally and relevant regionally.

Key Responsibilities
  • Develop and maintain a scalable product messaging framework with relevant segments and regional angles, collaborating with Product and Regional Leadership and Marketing teams.
  • Work with regional Marketing and Sales teams to develop content strategies to support demand generation, lead nurture, and pipeline acceleration.
  • Identify and create compelling audience-focused sales and marketing collateral, playbooks, and case studies to drive value-based conversations and campaigns.
  • Design, track, and report on metrics to evaluate the effectiveness of sales enablement content.
Requirements
  • 6+ years of professional non-internship marketing experience.
  • Experience using data and metrics to drive improvements.
  • Experience with Excel or Tableau for data manipulation and analysis.
  • Experience building, executing, and scaling cross-functional marketing programs.
  • Experience leading go-to-market for consumer software or hardware product launches.
Preferred Qualifications
  • Experience using SQL or other analytical tools for conducting data analysis.
  • Experience with customer segmentation, profiling, and targeting.

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