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B2B Content Specialist

2 months ago

Seattle, Washington, United States Oxygen Full time
Job Overview

Salary: $30-$60 hourly

Position: Content Writer

ABOUT US: We are Oxygen, a contemporary consultancy focused on people and creativity. Our mission is to provide innovative learning experiences, sales enablement resources, organizational strategies, and human-centric communications that empower businesses and their employees to thrive. Our core values of creativity, inclusion, and compassion are integral to our culture. Our diverse team includes experienced strategic advisors, change agents, organizational architects, learning specialists, enablement experts, creative directors, filmmakers, experience designers, copywriters, authors, and producers. Together, we offer interdisciplinary expertise to help leaders overcome challenges and empower their teams to achieve exceptional results.

KEY RESPONSIBILITIES: Utilizing your strong writing, communication, creative thinking, and problem-solving abilities, you will craft engaging and strategic content that enhances brand visibility, drives engagement, and generates leads. The ideal candidate will possess a comprehensive understanding of B2B marketing strategies, exceptional writing capabilities, and the versatility to produce various content types tailored to our audience. You will excel in creating human-centric, value-driven content that fosters authentic connections and conversations.

  • Produce high-quality content for diverse B2B marketing channels, including email campaigns, blog articles, whitepapers, case studies, sales playbooks, and social media.
  • Collaborate with marketing and sales teams to ensure content aligns with our overarching marketing strategy and sales goals.
  • Conduct in-depth research to comprehend industry trends, audience needs, and competitive landscapes.
  • Develop persuasive and informative content that effectively positions our services and highlights our unique value propositions.
  • Create content that emphasizes human connection, focusing on value and fostering genuine dialogue with our audience.
  • Optimize content for SEO to enhance organic search visibility and drive traffic.
  • Maintain consistency in brand voice, style, and tone, emphasizing authentic engagement.
  • Work closely with subject matter experts to gather insights and translate complex information into clear, engaging content.
  • Manage multiple projects and deadlines in a dynamic environment.

QUALIFICATIONS:

  • A minimum of 5 years of experience as a B2B content writer, ideally within the technology or consulting sectors.
  • Outstanding writing, editing, and proofreading skills with a strong attention to detail.
  • Solid understanding of B2B marketing principles and content marketing strategies.
  • Experience with SEO best practices and content optimization techniques.
  • Ability to create content that resonates with various personas within the buying committee, from C-level executives to IT decision-makers.
  • Familiarity with marketing automation platforms and CRM systems.
  • Strong project management skills and the ability to handle multiple tasks simultaneously.

WORKING CONDITIONS:

This is a virtual/remote, temporary, hourly position with the potential to become full-time permanent in the future. Candidates should be able to work in the Pacific Time Zone.

Oxygen is an Equal Opportunity Employer. We are committed to ensuring that no individual is discriminated against based on age, disability, ethnicity, gender, gender identity and expression, religion, or sexual orientation.