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Content Marketing Manager
2 months ago
We are seeking a highly skilled Content Marketing Manager to join our team at Amazon Web Services (AWS). As a key member of our marketing team, you will be responsible for developing and executing a comprehensive content marketing strategy that drives engagement, conversion, and revenue growth.
Key Responsibilities- Content Strategy and Production Management: Develop and manage a content production process that ensures high-quality content assets are delivered on time, within budget, and in alignment with our content strategy and organizational priorities.
- Blog Program Management: Develop and maintain a monthly editorial calendar for our blog, aligning content with priority themes and submission guidelines. Field and manage blog pitches, ensuring adherence to guidelines and quality standards.
- Content Distribution and Channel Management: Collaborate with our social media and digital experience teams to ensure content assets are distributed across critical internal and external channels. Manage the content distribution process, ensuring assets and materials are uploaded and deployed to key channels.
- Agency Management and Content Repurposing: Manage and oversee agency partners to drive content production and timelines. Identify and repurpose relevant assets from across the AWS organization, partnering with content marketing colleagues to integrate into the overall content journey.
- Performance Tracking and Reporting: Report on program performance through monthly business reviews (MBRs) and quarterly business reviews (QBRs), providing insights and recommendations for continuous improvement.
- 4+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)
- Experience building and optimizing multiple, simultaneous marketing campaigns
- Experience managing or working within cross-functional marketing and creative teams
Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that's why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
We value work-life harmony and believe that achieving success at work should never come at the expense of sacrifices at home. Our flexible work hours and arrangements are part of our culture, and we strive to create a workplace that is inclusive and supportive of all employees.
