Marketing Content Strategist
2 weeks ago
Position: Content Creator
Worthmann Roofing and Gutters is a reputable provider of residential and commercial services, focusing on roofing, gutters, soffit, and siding solutions across Florida. Our dedication to integrity and ethical practices has established us as a leader in the sector. We are on the lookout for a motivated and meticulous content creator to deliver exceptional content for our organization. The ideal candidate will refresh existing materials, produce original content, and explore innovative strategies to engage our audience. Additionally, you will play a role in defining our brand's stylistic approach.
To excel as a content creator, you should prioritize the interests of our audience by crafting captivating content. Ultimately, an outstanding content creator will foster collaboration among internal teams to maintain uniformity in our company's messaging.
Key Responsibilities:
- Drafting, revising, and enhancing content for company websites, blogs, promotional materials, and related platforms.
- Conducting thorough research and interviews to gain insights into current trends, developments, and public perceptions, and effectively integrating your findings.
- Supporting the creative team in designing marketing materials.
- Engaging with consumers on social media, addressing inquiries or concerns, and promoting company initiatives.
- Working alongside internal departments to set campaign goals, complete assignments, and identify solutions to challenges.
- Tracking social media and website performance metrics.
- Applying SEO techniques to boost website traffic.
- Proposing innovative methods to showcase company offerings and connect with consumers.
- Representing our company at trade shows and events.
Qualifications:
- Bachelor's degree in English, marketing, or a related field.
- Proven experience in creating compelling and engaging content.
- A portfolio showcasing relevant work.
- Familiarity with SEO best practices.
- Exceptional skills in writing, proofreading, and editing.
- Strong research, organizational, and time management abilities.
- Excellent listening and communication skills.
- Able to work both independently and as part of a team.
- Capable of delivering high-quality work efficiently.
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