Strategic Marketing Lead

2 weeks ago


New York, New York, United States EDG Architecture & Engineering Full time

Brand Development Manager

EDG Architecture & Engineering is a prestigious and innovative firm seeking a driven Brand Development Manager to become a vital part of our expanding team. Our firm has been recognized as one of the "Fastest Growing Companies in America" multiple times, reflecting our commitment to excellence and client satisfaction. This position is crucial for fostering EDG's ongoing success. Reporting to the Director of Marketing, the selected candidate will concentrate on RFP/Proposal development, brand enhancement, social media engagement, public relations, website management, digital marketing, email outreach, content creation, and more. If you possess a creative flair, a desire to evolve with a dynamic firm, and a passion for leveraging technology, we invite you to consider this opportunity.

Key Responsibilities

  • Support the design, implementation, and management of effective marketing initiatives, including email outreach, social media strategies, and printed materials.
  • Contribute to the creation of diverse content, encompassing graphic design, photography, video production, and editing.
  • Collaborate on the RFP/Proposal process, including development, tracking, and communication with prospective clients.
  • Work alongside team members to enhance and maintain the company's various websites, portfolios, and promotional materials.
  • Assist in the preparation of presentations.
  • Gather and compile marketing performance reports.
  • Facilitate business development efforts by managing client databases.
  • Provide additional marketing support and administrative assistance as needed.

Qualifications

  • A bachelor's or master's degree in marketing or a related discipline is preferred.
  • 5-6 years of demonstrated experience in marketing.
  • A strong eye for photography and graphic design.
  • Meticulous attention to detail with a contemporary understanding of visual trends and compelling storytelling.
  • Experience in managing marketing campaigns across social media platforms, email marketing tools, and website management systems.
  • Familiarity with analytics tools for marketing performance and reporting.
  • A robust portfolio showcasing proficiency in design software such as Photoshop, Illustrator, InDesign, Premiere, and Canva.
  • Proficiency in Microsoft Office Suite.
  • Excellent organizational and project management capabilities.
  • A proactive self-starter with a strong desire to learn and advance.
  • Interest and experience in utilizing AI as a resource for enhancing productivity.

Benefits: EDG offers a comprehensive benefits package, including a 401k match, company-sponsored events, generous paid time off, professional development opportunities, and more.

Salary Range: $110,000 – $120,000



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