Marketing Professional

11 hours ago


Mooresville, North Carolina, United States Brass International Full time
Job Overview

Brass International is seeking a highly motivated and experienced B2B Marketing Specialist to join our dynamic team. As a key member of our marketing division, you will be responsible for developing and executing marketing strategies to promote our corporate brand, company divisions, services, and products.

Key Responsibilities:

  • Develop and implement marketing plans and strategies to increase brand awareness and drive sales
  • Create and manage marketing campaigns across various channels, including social media, email, and advertising
  • Conduct market research and analyze consumer behavior to identify new opportunities and trends
  • Collaborate with cross-functional teams to develop and launch new products and promotions
  • Monitor and track marketing performance and make recommendations for improvements
  • Manage relationships with external partners, such as independent contractors, advertising agencies, and media outlets
  • Stay up-to-date with industry trends and best practices to continuously improve marketing efforts
  • Assist with the creation of marketing materials, including brochures, presentations, and digital marketing assets
  • Plan and execute events, such as trade shows and conferences, to promote the company and its products
  • Conduct regular competitor analysis and provide insights to inform marketing strategies
  • Support sales team with marketing materials and tools to help drive sales and achieve targets

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field
  • 3+ years of experience in marketing, preferably in a corporate setting
  • Strong understanding of marketing principles and best practices
  • Excellent communication and interpersonal skills
  • Proven experience in developing and executing successful marketing campaigns
  • Proficient in using marketing tools and software, such as CRM and social media management platforms
  • Ability to work independently and collaboratively in a fast-paced environment
  • Strong analytical and problem-solving skills
  • Knowledge of the skincare and/or dietary supplements industry and B2B marketing is a plus


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