Senior Internet Marketing Consultant, Programmatic Media Specialist
3 days ago
Rise is a full-service digital marketing agency that drives business outcomes for consumer products, consumer services, and B2B brands. Our proven approach to cross-channel media management and customer experience enables us to deliver better results for our clients.
Job SummaryWe are seeking a Senior Internet Marketing Consultant, Programmatic to oversee all facets of programmatic media initiatives, including media strategy and planning, campaign execution, account optimization, and in-depth analysis. The successful candidate will work closely with the Account Management team to drive programmatic strategy, fulfill client requests, and provide thought leadership on industry-related topics.
Responsibilities- Manage tactical initiatives for client businesses, ensuring deliverables and plans align with long-term goals.
- Create presentations, regular reporting, and other documents for client use in evaluating and approving Internet marketing plans/programs.
- Communicate regularly with the Account Team on paperwork, status, timeline, budget, deliverables, performance reporting, competitive intelligence analysis, and other follow-up items.
- Work with team members to develop recommendations and tactical Internet Marketing plans.
- Develop presentations and other materials needed for client and internal meetings.
- Ensure timely renewal of client Internet marketing programs to avoid any interruption in client service.
- Provide project management on all projects within the channel team.
- Act as quality control for overall account output.
- Anticipate client questions and provide thoughtful answers/solutions.
- Demonstrate the ability to understand complex ideas/problems and articulate these and the solutions to clients.
- Demonstrate a client service focus: always thinking about how we can better serve our clients and grow their business.
- Be willing to go above and beyond the call of duty to delight the client and deliver excellent service.
- Become a subject matter expert on all aspects of programmatic media buying.
- Create media plans and strategic recommendations for assigned accounts.
- Oversee campaign execution, including launching new initiatives, ensuring campaigns achieve their KPIs, filling their full budget, and serving the correct creative assets.
- Traffic creative assets to guarantee proper tracking of performance across multiple platforms.
- Extract insight from campaign data, identify relevant trends, and provide well-developed recommendations to enhance and exceed overall programmatic marketing goals and objectives.
- Demonstrate a deep understanding of client goals to forecast budgets, create campaign structures, and take complete ownership of multiple client accounts.
- Stay up-to-date on industry and programmatic-specific trends and news.
- Compile client-facing reports and decks to illustrate campaign performance and how it relates to client goals.
- Complete ongoing training and certification programs for platforms relevant to programmatic campaigns.
- Actively participate in vendor meetings with current and potential partners.
- Bachelor's degree.
- Fluency with English communication skills.
- Strategic and creative thinking.
- Passionate about delivering innovative, measurable client solutions.
- Able to maintain high levels of focus and productivity with minimal supervision.
- Adaptable to a dynamic work environment.
- Experience with data analysis.
- Self-motivated with innate curiosity.
- Results and detail-oriented.
- Excellent communication skills - written and verbal.
- Effective time management and organizational habits.
- Experience with media buying & trafficking.
- Platform knowledge: Google Display & Video 360, Google Campaign Manager, The Trade Desk.
- Excellent knowledge of Excel.
- Strong relationships with publisher and technology partners.
-
Madison, Wisconsin, United States Rise Full timeAbout RiseRise is a full-service digital marketing agency that drives business outcomes for consumer products, consumer services, and B2B brands. Our proven approach to cross-channel media management and customer experience enables us to deliver measurable results for our clients.Job SummaryWe are seeking a Senior Internet Marketing Consultant, Programmatic...
-
Madison, Wisconsin, United States Rise Full timeAbout RiseRise is a leading digital marketing agency that specializes in delivering innovative, data-driven solutions to consumer products, consumer services, and B2B brands. Our team of experts is dedicated to helping businesses achieve better business outcomes through our proven approach to cross-channel media management and customer experience.Job...
-
Programmatic Media Buying Expert
2 weeks ago
Madison, Wisconsin, United States Rise Full timeAbout RiseRise is a leading digital marketing agency that specializes in delivering innovative, data-driven solutions to consumer products, consumer services, and B2B brands. Our team of experts is dedicated to helping businesses achieve better business outcomes through our proven approach to cross-channel media management and customer experience.Job...
-
Senior Manager, Retail Media Specialist
7 days ago
Madison, Wisconsin, United States Spectrum Brands Full timeJob SummaryThe Spectrum Brands team is seeking a highly skilled Retail Media Strategy Lead to join our Commercial Operations organization. This role will lead the strategy, techniques, and tactics used to increase online revenue through our paid media efforts across various platforms.Key ResponsibilitiesLead the relationships with key strategic media...
-
Marketing Specialist
2 weeks ago
Madison, Wisconsin, United States Mad Hospitality Llc Full timeJob OverviewMAD Hospitality LLC is a dynamic Restaurant Group based in Madison, GA, renowned for its unique dining experiences. Since its inception, we have launched several distinctive establishments, each with its own character and appeal, contributing to the vibrant culinary landscape of the area.MARKETING STRATEGY AND BRAND DEVELOPMENT: Each venue within...
-
Senior Media Relations and Content Strategist
2 hours ago
Madison, Wisconsin, United States VirtualVocations Full timeVirtualVocations is seeking a Senior Media Relations & Content Strategy Manager to enhance brand visibility through media relations strategies. Key Responsibilities: * Develop and implement media relations strategies to increase brand awareness * Lead content strategy by curating article topics and coordinating content creation * Manage relationships with...
-
Digital Marketing Specialist
2 weeks ago
Madison, Wisconsin, United States Voda Cleaning and Restoration Full timeJob DescriptionJob Title: Digital Marketing SpecialistJob Summary:Voda Cleaning and Restoration is seeking a highly skilled Digital Marketing Specialist to join our dynamic marketing team. As a key member of our team, you will be responsible for developing and executing comprehensive digital marketing strategies that enhance our online presence, engage our...
-
Senior Manager, Retail Media Strategist
2 weeks ago
Madison, Wisconsin, United States Spectrum Brands Full timeJob Title: Senior Manager, Retail Media StrategistJob Summary:The Senior Manager, Retail Media Strategist will lead the development and execution of retail media strategies to drive online revenue growth across various business units and brands. This role will oversee a team of Assistant eCommerce Media Managers and collaborate with cross-functional teams to...
-
Senior Marketing Specialist
1 month ago
Madison, Wisconsin, United States J.H. Findorff & Son Inc. Full timeOur Foundation:At Findorff, we bring expertise and value in construction that extends far beyond building. From humble beginnings in 1890, Findorff has now grown to become one of the region's most trusted construction firms. Our staff help shape communities through a commitment to quality and relationships.The Senior Marketing Specialist plays a key role in...
-
Senior Marketing Analyst
2 weeks ago
Madison, Wisconsin, United States Mediabistro Full timeAbout the RoleWe are seeking a highly skilled Senior Marketing Analyst to join our team at Mediabistro. As a key member of our marketing department, you will play a critical role in developing and executing strategic marketing plans that drive growth and adoption of our various products and services.Key ResponsibilitiesWork closely with the Head of Product...
-
Senior Assurance Consultant
3 weeks ago
Madison, Wisconsin, United States Cloverland Park Senior Living Full timeJoin Our Team as a Senior Assurance ConsultantWe are excited to announce an opening for a Senior Assurance Consultant at Cloverland Park Senior Living. This role is crucial for maintaining the integrity and reliability of our financial operations.Key Responsibilities:Conduct thorough audits and assessments to ensure compliance with financial...
-
Marketing and Communications Specialist
7 days ago
Madison, Wisconsin, United States FUJIFILM Holdings America Corporation Full timeAbout the RoleFUJIFILM Holdings America Corporation is seeking a highly skilled Marketing and Communications Specialist to join our team. As a key member of our commercial organization, you will play a critical role in supporting the implementation of our global marketing strategy.Key ResponsibilitiesDevelop Compelling Content: Collaborate with Product...
-
Sales and Marketing Consultant
3 weeks ago
Madison, Wisconsin, United States American Marketing & Publishing, L.L.C Full timeCompany Overview:American Marketing & Publishing, LLC has been a leader in providing reliable and impactful local advertising solutions for over 25 years. As one of the fastest-growing fully integrated digital advertising firms in the United States, we pride ourselves on our commitment to family-owned businesses.Position Summary:We are seeking a dedicated...
-
Senior Copywriter
2 weeks ago
Madison, Wisconsin, United States Blend Travel Marketing Full timeJob DescriptionJob Summary:We're seeking a highly skilled Senior Copywriter to join our team at Blend Travel Marketing. As a key member of our creative team, you will be responsible for crafting engaging, on-brand messaging that captures the attention of our target audience and drives conversions.About the Role:The ideal candidate will have a proven track...
-
Sports Multimedia Specialist
3 weeks ago
Madison, Wisconsin, United States South Dakota Board of Regents Full timeAre you enthusiastic about athletics and digital storytelling? The South Dakota Board of Regents is seeking a Sports Multimedia Specialist to enhance our athletic programs' visibility across social media and online platforms.About the RoleIn the capacity of Sports Multimedia Specialist, you will work closely with our Sports Information Director, Digital...
-
Marketing Communications Specialist
3 days ago
Madison, Wisconsin, United States DOUGLAS STEWART CO INC Full timeJob SummaryWe are seeking a highly skilled Marketing Communications Specialist to join our team at Douglas Stewart Co Inc. The ideal candidate will have a strong background in marketing and communications, with excellent writing, editing, and proofing skills.Key ResponsibilitiesDevelop and implement marketing and communications plans to promote our products...
-
Marketing Professional
2 weeks ago
Madison, Wisconsin, United States Green House Full timeJob OpportunityJob Title: Marketing SpecialistCompany: Green House SolarLocation: Madison, NJJob Type: Full-timeSalary: $40,000.00 - $60,000.00 per yearJob SummaryWe are seeking a highly motivated and experienced Marketing Specialist to join our team at Green House Solar. As a key member of our marketing department, you will be responsible for developing and...
-
Marketing Specialist
1 month ago
Madison, Wisconsin, United States J.H. Findorff & Son Inc. Full timeOur Foundation: At Findorff, we bring expertise and value in construction that extends far beyond building. From humble beginnings in 1890, Findorff has now grown to become one of the region's most trusted construction firms. Our staff help shape communities through a commitment to quality and relationships. Findorff is seeking a talented Marketing...
-
Insurance Sales Consultant
3 weeks ago
Madison, Wisconsin, United States Daniel Piazza Agency - American Family Insurance Full timeJob OverviewThe Sales Specialist position is focused on marketing, prospecting, and selling a variety of American Family Insurance products across all lines. This role is essential in building and maintaining strong customer relationships, understanding client needs, and aligning them with suitable products and services. Additionally, it involves enhancing...
-
Marketing Communications Coordinator
3 weeks ago
Madison, Wisconsin, United States DOUGLAS STEWART CO INC Full timeJob OverviewLocationHybridCompensation$48,000 - $50,000 SalaryPosition Summary:The Marketing Communications Coordinator is responsible for strategizing and executing marketing and communication initiatives in collaboration with the Product Management and Sales teams. This role demands exceptional writing, editing, and proofreading abilities. The individual...