Innovative Marketing Strategist

2 weeks ago

New York, New York, United States Happy Koala LLC Full time
Job Overview

Happy Koala LLC is an expanding natural food technology enterprise operating in various markets, including the United States, Australia, and Europe. Our focus lies in crafting, producing, and promoting health foods and natural supplements aimed at improving gut, digestive, and microbiome health, empowering our clients to achieve sustainable health transformations and lead fulfilling lives.

We are in search of an Innovative Marketing Strategist to become a vital part of our dynamic Marketing Team on a full-time basis.

Please be aware that this position is a full-time remote contractor role, and you will be responsible for managing taxes in accordance with your local regulations.

Your primary focus will be on digital media advertising, with a strong emphasis on optimizing our advertising campaigns.

Key Responsibilities:
  1. Strategic Development:
    • Formulate comprehensive marketing strategies that align with our business objectives.
    • Conduct in-depth research and analysis to uncover market trends, consumer insights, and competitive dynamics.
    • Transform insights into actionable strategies that set our brand apart and connect with our target audience.
  2. Campaign Planning and Implementation:
    • Collaborate with internal teams to design and execute integrated marketing campaigns across multiple channels, including digital, social media, print, and events.
    • Create detailed creative briefs and provide clear guidance to design and content teams to ensure alignment with strategic goals.
    • Track campaign performance and metrics to assess effectiveness and identify opportunities for enhancement.
  3. Brand Development and Positioning:
    • Contribute to the growth and refinement of our brand identity and messaging.
    • Ensure consistency of brand representation across all communication channels.
    • Identify opportunities for brand differentiation and positioning in the marketplace.
  4. Cross-Functional Collaboration:
    • Engage closely with marketing, design, product development, and sales teams to ensure cohesive messaging and strategy.
    • Encourage a collaborative atmosphere that fosters creative thinking and innovation.
    • Effectively communicate with stakeholders to gather input and feedback on creative initiatives.
  5. Trend Analysis and Innovation:
    • Stay informed about industry trends, emerging technologies, and cultural shifts.
    • Utilize insights to shape creative strategies and develop innovative solutions.
    • Experiment with new methodologies and techniques to continuously enhance campaign performance and engagement.
Qualifications:
  • Demonstrated experience in a creative strategy role, ideally within an advertising agency or marketing department.
  • Strong analytical capabilities with the ability to interpret data and insights to inform strategic decisions.
  • Exceptional communication and presentation skills, with the capacity to convey complex ideas clearly and persuasively.
  • Creative mindset with a passion for crafting innovative and compelling campaigns.
  • Robust project management skills, capable of juggling multiple priorities and deadlines effectively.
  • Proficiency in digital marketing platforms and tools.
  • Familiarity with design principles and a keen eye for aesthetics.
  • Ability to thrive in a fast-paced, dynamic environment and adapt to change.
  • Strong collaborative spirit and the ability to work effectively within cross-functional teams.
What We Offer:
  • A competitive salary package
  • Paid time off
  • The flexibility to work remotely from any location
  • A vibrant, inclusive, and supportive work culture with talented colleagues from around the world
  • The opportunity to contribute to our global expansion efforts
  • Flexible working hours
  • Professional growth and development opportunities
  • Access to resources such as books and courses to enhance your skill set
  • A dynamic work environment filled with diverse challenges
  • The chance to be part of our mission to inspire positive health changes for clients, guiding them towards more fulfilling lives.

CVs MUST BE IN ENGLISH

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