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Digital Strategy Senior Manager
1 month ago
Church & Dwight is seeking a talented and passionate Digital Strategy Senior Manager to join our newly established Digital Strategy team within the Digital Growth function. This role is responsible for developing and executing holistic full-funnel digital strategies to drive business growth and impact consumers across all points of the digital journey.
Key Responsibilities:- Develop and lead digital planning and implementation processes for multiple Business Units.
- Partner with digital strategy senior managers and directors to create digital vision, thought leadership, and emerging digital capability roadmaps.
- Collaborate with agencies to develop and integrate digital media strategies aligned with overall Business Unit vision and strategy.
- Provide actionable insights from digital strategy scorecards and adjust digital plans accordingly.
- Manage project deliverables, timelines, budgets, and outcomes to ensure readiness for new product launches, digital campaigns, and annual digital strategy planning.
- Function as a liaison to Business and IT partners to stay informed about industry trends and innovations.
- Develop and deliver new digital capabilities, change management, and upskill the organization digitally while coaching and managing a team of digital experts.
- Bachelor's Degree Required, MBA a plus.
- 8+ years related experience in Brand Marketing, Digital Marketing, or social media.
- Solid track record of developing and leading high-performing teams and broad digital programs.
- Exceptional written and verbal communication skills, with previous community management and copywriting experience preferred.
- Strong time management and organization skills, with the ability to prioritize and manage multiple projects.
Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities. We offer a dynamic and supportive work environment, opportunities for growth and development, and a competitive compensation package.