Sales and Marketing Manager

2 weeks ago


Lake Charles, Louisiana, United States ASM Global Full time
Sales and Marketing Manager Job Description

We are seeking a highly motivated and experienced Sales and Marketing Manager to join our team at the Lake Charles Event Center. The successful candidate will be responsible for developing and implementing sales and marketing strategies to drive revenue growth and increase event bookings.

Key Responsibilities:
  • Solicit venue sponsorships, group sales, and special event opportunities
  • Develop and maintain a customer and sponsor database and tracking system
  • Create and distribute "Return on Investment Report" for all venue sponsors
  • Provide weekly updates to General Manager
  • Prepare sponsorship and advertisement proposals as needed
  • Conduct "cold calls", receive referrals, follow up on all existing clients and look for opportunity to "upsell" existing clients
  • Handle fulfillment of Sponsorship contracts
  • Maintains database and tracking system of current and potential sponsors
Requirements:
  • Work effectively under pressure and/or stringent schedule and produce accurate results in a fast-paced environment
  • Organize and prioritize work to meet deadlines. Remain flexible and adjust to situations as they occur
  • Follow oral and written instructions and communicate effectively with others in both oral and written form
  • Operate standard office equipment and personal computer(s) using MS Windows, MS Excel, MS Outlook, MS Word, MS PowerPoint Adobe Photoshop, and Adobe Illustrator
Software Proficiency:

Be proficient in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) and any other relevant design tools

Quality Control:

Ensure that all materials adhere to branding guidelines and are of high quality in terms of resolution, color accuracy, and design

This is a full-time position that requires the ability to work flexible hours, including nights, weekends, and holidays, in addition to normal business hours. Physical requirements include feel and reach with hands and arms, walking, stooping, lifting up to 50 lbs., and standing for extended periods of time.



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