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E-commerce Account Specialist

2 months ago

Jacksonville, Florida, United States Randstad Full time

About the Role:

We are seeking an experienced E-commerce Account Specialist to join our team at Randstad. As an E-commerce Account Specialist, you will play a crucial role in developing and executing go-to-market strategies for Amazon, ensuring our products are marketed and promoted effectively across all trade classes to maximize sales, revenue, and market share.

Key Responsibilities:

  • Collaborate with the Director of Ecomm Sales to develop and execute annual Amazon goals, strategies, and growth tactics.
  • Identify Amazon product, promotion, and merchandising opportunities, and provide strategic insights for new projects.
  • Monitor sales trends, promotional performance, consumer reviews, and industry analysis with the Marketing team.
  • Update planning tools like Trade Promotional Calendar and Account Specific Documents.
  • Understand account vendor websites and portals for POS analysis, inventory management, and promotional performance.
  • Prepare and deliver presentations at customer meetings, trade shows, and events.
  • Serve as the central contact for Amazon-specific trade marketing projects, representing Amazon in internal planning and discussions.
  • Lead Amazon product catalog management and optimization, including product launches, merchandising campaigns, and promotional activities.
  • Develop and execute Amazon-specific digital content and campaigns, ensuring accuracy and timely delivery.
  • Maintain and optimize content, including images, video, A+ content, product details, and brand story. Fix catalog issues and ensure accurate product detail pages.
  • Set up promotions to meet deadlines, support products with accurate content, and evaluate promotions for maximum ROI. Maintain a history of past promotions and results.
  • Advise retail agency and rep group on Amazon advertising and sponsored search campaigns to achieve strong ROI and brand goals.

Requirements:

  • 5 years of experience in E-commerce management or digital marketing, preferably with CPG background in Amazon 1P/3P environment including work with Amazon Ads, SEO, Vendor Central.
  • Bachelor's degree in marketing, business management, or related areas.

About Randstad:

Randstad is a world leader in matching great people with great companies. Our experienced agents will listen carefully to your employment needs and then work diligently to match your skills and qualifications to the right job and company. Whether you're looking for temporary, temporary-to-permanent or permanent opportunities, no one works harder for you than Randstad.