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Senior Marketing Strategist

2 months ago

Washington, United States General Dynamics Full time
About the Role

We are seeking an experienced Marketing Strategist to lead the development and execution of high-impact, integrated campaigns supporting objectives for a federal government organization focused on international trade and law enforcement.

Key Responsibilities:
  • Create and execute compelling marketing campaigns aligned to strategic goals
  • Identify marketing opportunities and develop campaign deliverables
  • Write content for cross-channel marketing communications, including webpage and social media, thought leadership, briefings, video scripts, and other marketing collateral
  • Consult and manage outside vendors and marketing agencies to execute program content, including marketing videos, advertising, and other products
  • Establish consultative relationships with federal program subject matter experts, business development and capture teams, and program leadership
  • Lead and support special projects as required
  • Plan and facilitate meetings with cross-functional stakeholders
Requirements:
  • Ability to obtain a Level 5 public trust clearance with background investigation
  • Bachelor of Arts/Bachelor of Science in Marketing, Communications, or a related field
  • 5+ years of related experience in marketing, corporate communications, brand management, and/or public relations agency experience
  • Experience working in a federal government setting, particularly international trade or law enforcement programs (preferred)
  • Experience in developing and executing cross-channel marketing campaigns
  • Experience using digital marketing tools
  • Experience writing and editing webpages, articles, white papers, and other print and digital marketing collateral
  • Experience working with vendors and agencies
  • Strong writing, public speaking, and interpersonal communication skills
  • Excellent writing, editing, and content development abilities
  • Experience conceiving and developing content for print and digital platforms
  • Detail-oriented and results-focused
  • Ability to work independently, exhibiting accountability and ownership for assignments and work products
  • Natural inclination to engage in brainstorming and troubleshooting exchanges
  • Comfortability working on a distributed team while working remotely
  • Comfortability working in a fast-paced work environment with rapidly shifting priorities
About General Dynamics

General Dynamics is a global technology and professional services company that delivers consulting, technology, and mission services to every major agency across the U.S. government, defense, and intelligence community. Our 30,000 experts extract the power of technology to create immediate value and deliver solutions at the edge of innovation. We operate across 30 countries worldwide, offering leading capabilities in digital modernization, AI/ML, Cloud, Cyber, and application development.

What We Offer:
  • Full-flex work week to own your priorities at work and at home
  • 401K with company match
  • Comprehensive health and wellness packages
  • Internal mobility team dedicated to helping you own your career
  • Professional growth opportunities, including paid education and certifications
  • Cutting-edge technology you can learn from
  • Rest and recharge with paid vacation and holidays
Salary Range:

The likely salary range for this position is $89,250 - $120,750.