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Digital Media Coordinator

1 month ago

Boca Raton, Florida, United States Moonrock Full time
Job Title: Digital Media Coordinator

About Moonrock.biz:

Moonrock.biz is a cutting-edge digital ad agency that specializes in connecting brands with Gen Z, millennial, and Gen Alpha audiences through immersive experiences and strategic media campaigns. We create impactful media solutions across all channels and platforms while leveraging data insights and innovative strategies.

Job Overview:

We are seeking a Digital Media Coordinator with advanced Excel skills and a solid foundation in analytics from their college coursework. In this role, you'll support our media planning and buying team, manage campaign performance data, and track key metrics. This position is ideal for someone who is highly organized, data-driven, and looking to gain valuable hands-on experience in digital media within an innovative and dynamic agency.

Responsibilities:

Assist in the development, execution, and optimization of digital media campaigns across multiple platforms.
Track campaign performance using analytics tools like Google Analytics and Excel, ensuring KPIs such as impressions, clicks, and conversions are meeting targets.
Use advanced Excel functions, including pivot tables, to organize and analyze large sets of media data.
Work closely with media planners, buyers, and creative teams to ensure seamless execution of campaigns.
Monitor media budgets, making sure spends are in line with client objectives and ensuring timely reconciliations of invoices and expenses.
Assist in preparing post-campaign performance reports, compiling key metrics such as reach, engagement, and ROI.

Qualifications:

0-1 year of experience in digital media coordination or a related role in digital marketing or advertising.
Advanced proficiency in Excel, including the use of pivot tables, VLOOKUP, data analysis, and report generation.
Proficient in Google Analytics, Excel (Google Sheets), and digital media platforms like Google Ads, Facebook Ads Manager, and TikTok Ads.
Strong written and verbal communication skills, with the ability to coordinate between different teams and clients.
Excellent attention to detail with the ability to manage multiple tasks, campaigns, and deadlines simultaneously.

Why Work at Moonrock.biz?

At Moonrock.biz, we pride ourselves on being at the forefront of media innovation, especially in the gaming space. By joining us, you'll be part of a forward-thinking team that's shaping the future of brand engagement. We offer the chance to work on exciting projects, grow your digital media expertise, and be a key player in the execution of impactful campaigns.