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Senior Programmatic Trader/Media Buyer

2 months ago

New York, New York, United States Permutive Full time
About the Role

We are seeking a highly skilled and experienced Senior Programmatic Trader/Media Buyer to lead our programmatic advertising efforts in the US. As a key member of our team, you will be responsible for driving successful campaigns for a diverse range of clients, leveraging your expertise in the programmatic landscape to deliver exceptional results.

About the Team

Permutive is a leading real-time data platform that empowers publishers and advertisers to address all of their audiences, while protecting consumer privacy and respecting user consent. Our unique technology sits behind some of the world's largest publishers, enabling them to understand and personalize user experiences for hundreds of millions of people every month.

Key Responsibilities
  • Report to the Chief Commercial Officer to increase the adoption and usage of Permutive audiences among agency trading teams.
  • Qualify, build, and manage an accurate sales pipeline across agencies and brand advertisers.
  • Maintain a high volume of activity, including outbound calls, emails, in-person sales and education sessions, and social selling, with a focus on generating new business and growing existing relationships.
  • Proactively identify opportunities to expand agency client relationships and grow programmatic revenue.
  • Become a trusted advisor to your prospects, taking a consultative approach to uncovering business needs for both the agency and its end clients.
  • Serve as the primary programmatic expert for key media agencies and their digital planning and buying teams, providing strategic guidance, audience recommendations, and performance insights.
  • Develop and maintain a strong understanding of the digital advertising landscape and evolving market/industry developments and challenges.
  • Build strong, lasting relationships with clients based on knowledge, trust, transparency, and exceptional results.
  • Stay at the forefront of industry trends and share knowledge with the team to drive continuous improvement.
  • Build advocacy for Permutive and our audiences across agency customer teams, owning relationships with stakeholders up to the Head of Programmatic level.
  • Attend industry conferences, events, and networking sessions.
Requirements
  • Extensive experience of success in digital, mobile, and/or programmatic and/or audience data advertising sales, with strong existing relationships with media agencies and/or brands directly.
  • A self-starter mentality, with a hunter approach, able to work independently yet collaboratively to build new business.
  • Demonstrated success in a goal-oriented, highly accountable sales environment.
  • Expertise in the programmatic ecosystem, including ad exchanges, DSPs, SSPs, and data providers.
  • A passion for being an expert and evangelist on industry trends, building relationships, and gaining traction with other industry thought leaders.
  • Deep understanding of audience segmentation, targeting strategies, and digital measurement, including MMM, econometrics, and attention metrics.
  • Experience managing large budgets and complex campaigns with multiple stakeholders.
  • The ability to structure, negotiate, and close advertising deals.
  • A strategic mindset, supporting the team and management in creating best-in-class data and audience solutions for clients.
  • Exceptional communication and presentation skills, conveying complex information clearly and concisely.
  • A track record of developing lasting relationships with key decision-makers at large media and advertising agencies.
  • The ability to manage ambiguity in a changing ecosystem and adapt positioning and messaging to market needs.
What We Offer

We take a structured, objective approach to salary-setting, which is based on market information, our compensation strategy, and your experience and capability assessed through our interview process. For a typical candidate who meets our requirements, we pay a base salary of $150,000.

Additional compensation is uncapped, with a minimum expectation of 100% quota attainment for our Sales Directors.

We also offer a range of benefits, including stock options, flexible hours, unlimited paid time off, and comprehensive health and dental coverage.