Senior Manager, Programmatic Media Buying

4 weeks ago

New York, New York, United States MediaMonks Full time
About the Role

The Senior Manager, Programmatic Media Buying role is part of the Media.Monks, Performance.Monks unit. Our Programmatic & Digital Media team (P&M) helps develop and execute direct buys with online publishers, as well as programmatic media buying across ad mediums (CTV, display, video & more). As a Senior Account Manager, you will be responsible for day-to-day set up, trafficking, monitoring, and optimization of programmatic media campaigns across multiple buying platforms. You will serve a portfolio of clients and collaborate across an integrated team to ensure media plans are delivered flawlessly in line with customer processes and standards. You will be joining Performance.Monks' fastest growing team on the ground floor.

Responsibilities:
  • Develop the strongest digital media plan across programmatic and direct partners based on client goals
  • Set-up & launch of programmatic media campaigns working across a variety of DSPs
  • RFP and select direct media partners across a variety of top publications
  • Oversee the RFP, launch, and post campaign stages with a variety of media publications
  • Coordinate with ad ops on ad trafficking in DCM, as well as guiding floodlight and tracking set up for net new advertisers
  • Monitor media in-flight campaign pacing, budgets, optimizations, and results, both in-flight and post buy
  • Troubleshoot trafficking issues related to creative, publisher implementation & escalating to 3rd party vendors
  • Create reports and provide data-driven recommendations that support optimizing campaigns towards client's desired KPIs
  • Measure impact and effectiveness of campaigns using quantitative and qualitative metrics to share with account lead and client contact
  • Provide subject matter expertise on executing programmatic media campaigns across different programmatic platforms
  • Stay up-to-date with industry trends, best practices, and emerging technologies to ensure our marketing efforts remain innovative and impactful
About You
  • 4+ years of experience in programmatic ads management
  • Experience working with at least one of the following: DV360, The Trade Desk, Amazon DSP, StackAdapt, 6sense, Demandbase etc.
  • Experience working with or familiarity of DCM
  • Experience with CTV/OTT, digital audio, native, high impact, or direct buys (at least 1 category)
  • Experience presenting programmatic and digital media performance and strategy in a client-facing scenario
  • Passion for crunching numbers, analyzing data, and navigating Excel spreadsheets
About Media.Monks

At Media.Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.

We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents-and resonates with-the world around us.

While we continue to grow our teams, please be mindful of fraudulent job postings and recruiting activities that may use our company name and information. Please be mindful to protect your personal information, especially your national identification number, and bank account information during a recruiting process. While Monks may reach out to potential candidates via LinkedIn, we will always ask applicants to apply through our website and will never ask for payment or bank account information during the recruitment process.

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