Vice President of Brand Management

8 hours ago


Colorado Springs, Colorado, United States David C Cook Full time
Job Title: Vice President of Brands

David C Cook is seeking a dynamic and strategic leader to oversee the development, management, and execution of strategies for select brands across all channels. As Vice President of Brands, you will drive brand growth, ensure consistency, and maximize brand value.

Key Responsibilities:
  • Develop and implement comprehensive brand strategies and plans to increase awareness, equity, and market share.
  • Stay updated on market research to understand consumer insights, trends, and the competitive landscape.
  • Collaborate with cross-functional teams to ensure brand consistency across all touchpoints.
  • Define and track key performance indicators (KPIs) to measure the effectiveness of brand initiatives.
  • Manage brand innovation efforts and identify new growth opportunities.
Requirements:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field; MBA preferred.
  • 15+ years of experience in brand management or a related field, preferably within the publishing, educational, or entertainment industry.
  • Proven track record of developing and executing successful strategic plans and teams.
  • Experience in managing and growing brands across multiple channels.
Benefits:
  • Medical Plan: HDHP w/ HSA (All Staff) or Direct Primary Care Option (Colorado Employees Only)
  • Dental Plan
  • Vision Plan
  • 401(k) w/ Company Match ($0.50 on the $1 up to 10% of eligible compensation)
  • Basic and Voluntary Life Insurance Options
  • Long-Term Disability
  • Short-Term Disability
  • Voluntary Accident
  • Life Assistance Plan

David C Cook is a dynamic work environment where positions evolve and change. As a result, the Company reserves the right to modify, delete or add job responsibilities, metrics and benchmarks as necessary to meet business needs.



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