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Programmatic Sales Account Director

2 months ago

New York, New York, United States Bloomberg Full time

Job Summary

We are seeking a highly experienced and skilled Programmatic Sales Account Director to join our team at Bloomberg. As a key member of our global sales team, you will be responsible for driving the continued growth and development of our US programmatic market.

Key Responsibilities

  • Develop and maintain high-value relationships with leading trading teams at holding companies and independent agencies.
  • Sales prospecting and hunting, with a focus on generating a high volume of sales-related activity, including cold calling, presentations, and RFPs.
  • Identify new trading opportunities to drive significant revenue growth across Private Auction, Preferred Deal, and Programmatic Guaranteed deals.
  • Work closely with sales and ad operations teams to ensure campaigns are set up for growth and success.
  • Develop and execute strategies to move buyers and advertisers up the value chain and into upper-funnel tactics (PMP & PG).
  • Prepare and conduct sales presentations to key clients at all levels.
  • Work in tandem with US sales reps to consult and support programmatic growth within their practice, identifying advertisers in their lists and generating new business while growing existing partnerships.
  • Ensure programmatic is evangelized across the organization and that the direct sales team feels enabled to continue to sell programmatic.
  • Offer white-glove customer service by working closely with account management to maximize campaign performance, spend, and renewal business.

Requirements

  • Strong quantitative and analytical skills, with an understanding of industry trends regarding agency trading desks and programmatic media buying strategies.
  • An ability to sell at all levels with a proven track record of exceeding goals.
  • Exceptional written and verbal communication, negotiation, problem-solving, and time management skills, with the ability to set priorities and meet deadlines when managing multiple relationships.
  • Proven track record of exceeding sales targets in digital and/or programmatic advertising sales.
  • A client-service and collaborative-oriented mentality, with a tremendous desire to drive revenue growth.
  • Demonstrated relationship-building skills that extend to internal programmatic team members in pre- and post-sales.
  • Thorough understanding of programmatic channels and ecosystem at the agency and brand level, as well as SSPs and DSPs.
  • Experience managing, developing, and breaking programmatic business within the finance category is preferable.
  • Strong background in video, audience, and data ecosystem, ad-server logistics, auction dynamics.
  • Shown success launching large-scale programmatic campaigns.
  • Nurturing and development of existing talent within the programmatic team.

What We Offer

Bloomberg is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of age, ancestry, color, gender identity or expression, genetic predisposition or carrier status, marital status, national or ethnic origin, race, religion or belief, sex, sexual orientation, sexual and other reproductive health decisions, parental or caring status, physical or mental disability, pregnancy or maternity/parental leave, protected veteran status, status as a victim of domestic violence, or any other classification protected by applicable law.

Bloomberg provides reasonable adjustment/accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable adjustment/accommodation to apply for a job or to perform your job.