Head of Global Entertainment Brand Partnerships

7 days ago

New York, New York, United States Amazon Full time
Job Summary

We are seeking a seasoned leader to join our Global Video Advertising team as Head of Global Entertainment Brand Partnerships. This role will report directly to the Director, WW Video Strategy & Go-To-Market.

Key Responsibilities
  • Develop and execute a comprehensive strategy for Prime Video's entertainment sponsorship offerings, including positioning, pricing, packaging, and execution.
  • Manage sales and advertising customer relationships to support think big ideation, integrations, and custom program development, in partnership with sales teams across Amazon.
  • Lead the entertainment sponsorship sales efforts, including response to RFPs and custom ideation, leading client meetings and engagements; contribute to the Upfront/annual sales cycle for Amazon across all global markets.
  • Drive adoption of Prime Video's sponsorships offerings, including revenue goals, product adoption, advertiser maturity advancement, renewals, etc.
  • Partner to develop entertainment sponsorships narratives, including creative and innovative streaming solutions.
  • Customize the sponsorships strategy within the Global Amazon Ads team, understanding nuances of each country/market and vertical/industry and implementing a localized GTM.
  • Utilize industry expertise on trends and consumer behavior.
Requirements
  • 10+ years of building and leading large teams and working in matrixed operating structures experience.
  • Bachelor's degree or equivalent.
  • Experience working and communicating with multiple stakeholders, C-level executives, and cross-functional teams or equivalent.
  • Experience in strategic thinking about business, enterprise software products, and new technology platforms and architectures or equivalent.
  • Appropriate years of experience (10+) in sponsorships, integrated marketing, sales strategy, business development, digital media strategy/GTM at a media & entertainment company.
  • Experience in previous roles managing relationships with senior stakeholders, including content leaders, showrunners, product leaders, sales, account management, finance, and marketing.
  • Extensive knowledge of the digital media landscape, video advertising, premium content, and AdTech (e.g., identity resolution, DSPs, programmatic media, premium digital video, performance advertising).
  • Experience building and deploying GTM strategies, with an emphasis on creative solutions, packaging, positioning, and messaging.
  • Experience dealing with results, metrics, and data management and a desire to create and build new processes.
  • Possess analytical and quantitative skills with an ability to use data and metrics to back up assumptions, develop business cases, and complete root cause analyses.
Preferred Qualifications
  • 5+ years of managing and developing high-performance teams experience.
  • MBA or advanced degree.
  • Demonstrated ability to operate autonomously while defining and delivering priorities amidst ambiguity.
  • Experience building and executing content, product, and sales strategies across teams at scale globally.
  • Data analysis proficiency to build data-driven sales strategies.
About Amazon

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $174,300/year in our lowest geographic market up to $288,200/year in our highest geographic market. Pay is based on a number of factors, including market location and may vary depending on job-related knowledge, skills, and experience.

Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.

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