Director of Brand Marketing
6 days ago
About the Role
We are seeking a highly skilled Director of Brand Marketing to lead the development and execution of a comprehensive brand marketing strategy for Trex Company. As a key member of our Marketing team, you will be responsible for setting strategic direction for marketing initiatives, including advertising, content, and communications, to establish, defend, and enhance our brand leadership position in the industry.
Key Responsibilities
- Consumer Insights
- Market Understanding
- Agency Collaboration
- Integrated Marketing Strategy
- Budget Management
- Cross-Functional Collaboration
- Agency Management
- Marketing Programs
- Metrics and Evaluation
Requirements
- BA/BS in Business or Marketing, MBA preferred
- 10-12 years' experience in marketing, preferably with a building products company
- 8+ years' experience in a marketing leadership role required
- Strong national consumer brand background required, international preferred
What We Offer
- Competitive salary range: $160,000-$200,000 annually
- Comprehensive benefits package, including health, dental, and vision insurance, 401(k) with company match, tuition reimbursement, training and education opportunities, stock purchase program, and employee discount program
About Trex Company
Trex Company is a leading manufacturer of high-performance, low-maintenance composite decking and outdoor living products. We are committed to sustainability and innovation, and we are seeking a talented individual to join our team as a Director of Brand Marketing.
Our Values
- Do the Right Thing
- Act with Boldness and Authenticity
- Drive Sustainability
- Innovate and Adapt
Career Advancement
Trex Company offers ongoing opportunities for career growth and development, and we encourage our employees to take pride in their work and strive for excellence.
EEO
Trex Company is an Equal Opportunity Employer and welcomes diverse candidates to apply.
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