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Product Marketing Manager
2 months ago
Sr Product Marketing Manager
Proclinical Staffing is seeking a highly skilled Sr Product Marketing Manager to lead the development and execution of marketing strategies across various digital channels. The ideal candidate will have experience in pharmaceutical marketing and/or multi-channel digital media, with a strong understanding of CRM, display, social media, email, website, and digital measurement plans.
Key Responsibilities:
- Develop and implement HCP non-personal and direct-to-consumer assets across digital channels.
- Collaborate with cross-functional partners to create and deliver media and social assets.
- Use data and insights to drive marketing strategies and measure their impact.
- Implement and evolve customer CRM strategies and initiatives.
- Advise on the evaluation and execution of paid media plans.
Requirements:
- Experience in pharmaceutical marketing and/or multi-channel digital media.
- Proficiency in CRM, display, social media, email, website, and digital measurement plans.
- Operational knowledge of medical, regulatory, and legal review processes.
- Experience in rare diseases is preferred.
- Strong patient orientation with excellent organizational, interpersonal, and presentation skills.
- Ability to build and maintain effective relationships in a cross-functional environment.
- Bachelor's degree required; MBA or equivalent advanced degree preferred.
About Proclinical Staffing:
Proclinical Staffing is a specialist employment agency and recruitment business, providing job opportunities within major pharmaceutical, biopharmaceutical, biotechnology, and medical device companies. We are an equal opportunity employer.
