Director of Product Marketing, Healthcare Informatics Lead

3 days ago

Cambridge, Massachusetts, United States Philips North America Full time

Job Title: Director of Product Marketing, Healthcare Informatics

Job Description

As the Director of Product Marketing, Healthcare Informatics, you will lead new product launches and shift our go-to-market strategy to a SaaS-focused approach. Collaborate with product management to harmonize and innovate business models, and position our radiology informatics as the top Enterprise Imaging and Informatics vendor.

Your Role:

  • Develop go-to-market plans for launches by gathering market research, competitive intelligence, and customer feedback. Lead the shift towards a Solutions-focused organization by harmonizing business models and revising pricing structures.
  • Position our radiology informatics offering as the top Enterprise Imaging and Informatics vendor. Collaborate with other Philips businesses and partners to develop comprehensive commercial solutions and value propositions.
  • Create integrated marketing plans and campaigns with other business units, tailored to our key audiences. Ensure marketing messages are compliant by working with clinical teams, legal, and regulatory.
  • Organize user group meetings and advisory boards, acting as the main contact for industry analysts. Inspire and mobilize people in a multinational environment with strong communication skills.
  • Understand customer needs and commercial success criteria by collaborating with customers, global colleagues, and industry partners. Think conceptually from a broad business perspective, considering both strategic and operational aspects.

You're the Right Fit If:

  • You've acquired 10+ years related experience in Product Management/Marketing or adjacent fields (e.g., Field Marketing, Clinical Marketing) with proven customer-facing experience (typically C-suite).
  • You have experience with gathering market insights, value proposition generation, pricing, communications, channel management, and planning; experience in an Enterprise (Imaging) Software business; and experience in driving thought leadership and inspiring sales/marketing organizations.
  • Your skills include demonstrable communication skills and the ability to lead an organization in the development and implementation of Go-to-Market strategies for market-leading solutions.
  • You have a Bachelor's degree; ideally a Master's or MBA in the field of (B2B) marketing.
  • You must be able to successfully perform the following minimum Physical, Cognitive, and Environmental job requirements with or without accommodation for this position.
  • You are results-oriented, have problem-solving skills, and business acumen, and are familiar with continuous improvement techniques or processes.
  • You must feel comfortable in a venture environment which can be hectic and hands-on.
  • This role may require up to 15-20% travel both domestically and internationally.

How We Work Together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company's facilities. Field roles are most effectively done outside of the company's main facilities, generally at the customers' or suppliers' locations.

This is an office role.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.

  • Learn more about our business.
  • Discover our rich and exciting history.
  • Learn more about our purpose.
  • Learn more about our commitment to diversity and inclusion.

Philips Transparency Details

The pay range for this position in Cambridge, MA is $160,000,000 to $275,000.

The actual base pay offered may vary within the posted ranges depending on multiple factors including job-related knowledge/skills, experience, business needs, geographical location, and internal equity.

In addition, other compensation, such as an annual incentive bonus, sales commission, or long-term incentives may be offered. Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement, and much more. Details about our benefits can be found here.

At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case.

Additional Information

US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.

Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance to Cambridge, MA.

#LI-PH1

This requisition is expected to stay active for 45 days but may close earlier if a successful candidate is selected or business necessity dictates. Interested candidates are encouraged to apply as soon as possible to ensure consideration.

Philips is an Equal Employment and Opportunity Employer/Disabled/Veteran and maintains a drug-free workplace.

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