**Director of Sales Operations**

1 week ago

Chicago, Illinois, United States Hero Digital Full time
About the Role

We are seeking a highly skilled Director of Sales Operations to join our team at Hero Digital. As a key member of our Commercial team, you will be responsible for driving revenue growth through the development and implementation of sophisticated sales practices.

Key Responsibilities
  1. Develop and Implement Sales Processes: Create and maintain focused sales processes based on top-of-funnel activities that end in net new logo lead conversions.
  2. Lead and Collaborate with Teams: Serve as a thought leader on best practices for campaign operation, execution, and measurement, and demonstrate the ability to lead and work collaboratively with teams on RFPs, meetings, presentations, etc.
  3. Monitor and Report on Performance Metrics: Monitor and report on campaign performance metrics, including but not limited to response rate, MQL to SQL conversion, and pipeline generation.
  4. Train and Develop Teams: Train regional new business teams on effective sales processes utilizing effective tools and automation along with a human-centric approach needed to nurture prospects into becoming clients.
  5. Lead Weekly Meetings: Lead weekly meetings with regional business development teams to ensure sales process adherence and effective sales tactics with a focus on the T25 and T100 as set by the regions.
  6. Report on Process Efficacy: Report on the efficacy of processes based on established KPIs, pivot as needed.
  7. Monitor and Report on Financial and Technological Factors: Monitor and report on financial, technological, and consumer factors to capitalize on new business leads and opportunities.
  8. Partner with Marketing Team: Partner with the Marketing Team to establish campaign targets and performance metrics to produce MQLs.
  9. Build a Results-Driven Practice: Build a results-driven practice of proven approaches, methods, and artifacts that are repeatable and can scale up with the company.
  10. Initiate and Manage Relationships: Initiate and manage effective relationships with selected targets, developing leads on an ongoing basis.
  11. Manage Demand Generation Specialists: Manage the efforts of a team of Demand Generation Specialists, supporting outbound marketing and sales campaign activation.
  12. Oversee Lead Tracking: Oversee and set standards for tracking new business leads and maintaining lead status weekly in Salesforce; deep skill set in Salesforce is required.
  13. Achieve Consistent Outbound Activity: Achieve and sustain consistent outbound activity, as agreed and established in collaboration with the Chief Commercial Officer and Regional Managing Directors.
  14. Develop and Support Sales Strategies: Use comprehensive industry knowledge and experience to develop and support sales strategies; counsel and support team members and internal partners.
  15. Focus on Direct Sales Targets: Focus on direct sales targets in Vertical (Financial Services, Health & Wellness, B2B High Tech, Retail and Consumer Goods, and Manufacturing) specific company offering/service mix sales targets.
Requirements
  1. 5+ Years' Experience: 5+ years' experience in a similar role with a rapidly growing professional services or high-growth technology company.
  2. Experience in Sales Processes: Experience developing and implementing sales processes for a professional services company selling Digital Transformation and Marketing strategy, design/creative, e-commerce, data, and technology services.
  3. Agility and Adaptability: Agility to respond to new situations by modifying your performance and adopting new abilities.
  4. Strategic Insight and Data Analysis: Ability to provide strategic insight and quickly address ad hoc questions from leadership that leverages available data in our tools, especially Salesforce.
  5. Data-Driven Decision Making: Ability to use data from ad hoc and regular analysis of the funnel and provide POV to commercial and executive leadership on actions to take to capitalize on growth opportunities.
  6. Comprehensive Salesforce Knowledge: Deep acumen in using Salesforce in the lead generation and sales process, including but not limited to creating dashboards and sophisticated reports; ability to train others in how to use Salesforce and established dashboards for operational excellence and to further guide the business.
  7. Sales Practices and Channel Management: Experience with sales practices, including business development, marketing, and complex channel management.
  8. Business Results-Oriented Propositions: Crafting and positioning business results-oriented propositions, processes, and procedures including creating and implementing effective training materials.
  9. Strong Communication Skills: Strong communication skills, including presenting on general and industry-specific topics.
  10. Experience in the Alliance Ecosystem: Experience working in the Alliance ecosystem (Adobe, Optimizely, Salesforce a plus).
  11. BA/BS: BA/BS.

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