Global Field and Partner Marketing Strategy Lead
4 weeks ago
At Check Point Software Technologies, we're redefining the security landscape by meeting our customers' real-time needs and providing cutting-edge technologies and services to an ever-growing customer base.
We're seeking a highly skilled Global Field and Partner Marketing Strategy Manager to join our team. As a key member of our marketing organization, you will play a critical role in developing and executing a cohesive go-to-market strategy across our field and channel marketing, channel sales, and Check Point Rockets teams.
Key Responsibilities:
- Develop and implement marketing strategies in collaboration with the global field and partner marketing organizations that align with the company's overall customer acquisition, revenue, and market share objectives.
- Work closely with regional channel sales and field marketing teams to understand the unique needs of different markets and develop scalable local territory programs.
- Research and deliver analysis on market trends, customer needs, and competitive landscape to influence the field and channel programs developed.
- Develop, manage, and optimize the combined budgets between global field marketing, partner marketing, and MDF program, with regular input from regional stakeholders to adjust and ensure efficient use of resources.
- Lead and manage a global team of program managers supporting the execution of strategic events and development of programs, campaigns, and materials focused on supporting growth for channel partners, GSIs, and MSSPs.
- Collaborate with operations to track and report on key performance metrics, ensuring marketing efforts yield proper ROI and are contributing to sales pipeline growth.
Qualifications:
- BA/BS required, MBA or equivalent a plus.
- 8+ years in business strategy development for go-to-market organizations, including sales, marketing, and partner experience.
- Excellent written and verbal communication skills, including presentations.
- Excellent analytical skills with experience building market analysis and budgets.
- Proven ability to collaborate with executive and director-level leaders and action strategic direction.
We offer a competitive salary range of $200,000 - $230,000, plus additional compensation opportunities, including an annual bonus or sales incentive based on revenue or utilization.
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