Media Planning Director
3 weeks ago
About the Role
We're seeking a seasoned Media Supervisor to lead our team in driving innovative video strategies across cross-platform channels. As a key member of our team, you'll be responsible for overseeing day-to-day projects, translating strategies into effective video plans, and building strong client relationships.
Key Responsibilities
- Stay up-to-date on the latest advanced video offerings, meeting with vendors to discuss product roadmaps and agency wishlists, and building deep partner relationships.
- Promote a culture of shared learning and increase visibility of video expertise within the agency.
- Deliver high-quality video planning for clients, providing a thoughtful understanding of how advanced video can achieve objectives and goals.
- Partner with digital precision teams to execute and maintain campaigns, working cross-functionally to spread video knowledge and establish continuous communication with the activation team.
- Develop a willingness to learn about and adapt to local formats like local TV, radio, and OOH.
Requirements
- A four-year college education and five to seven years of media planning and/or buying experience.
- A deep understanding of the streaming video environment and the media planning process.
- Exceptional communication skills, with the ability to interpret client objectives and clearly articulate proposed media strategies and recommendations.
- A strong ability to teach analytic skills to staff, developing, encouraging, and inspiring them to grow.
- Comfortability with onboarding and managing direct reports.
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