Communications Specialist
2 weeks ago
Benefits of Working at Virginia Commonwealth University
All full-time university staff are eligible for a comprehensive benefits package that includes: extensive health benefits, paid annual and holiday leave granted upfront, generous tuition assistance, retirement planning and savings options, tax-deferred annuity and cash match programs, employee discounts, well-being resources, abundant opportunities for career development and advancement, and more. Learn more about VCU's benefits here.
Job Code
13231
Recruitment Pool
All Applicants
Posting Number
req5858
Unit
VP Enterprise Marketing and Communications MBU
Department
VP Enterprise Marketing and Communications
Location
Virginia Commonwealth University
Duties & Responsibilities
Summary
The Division of Enterprise Marketing and Communications is looking to hire a Communications Specialist.
As VCU's integrated communications and marketing office, we are driven by diversity and inclusion and thrive on collaboration and innovation. Our work reflects the culture of the university and health system community. We leverage our institutional knowledge to deliver results, foster an equitable and supportive work environment, and tell impactful stories about VCU and VCU Health.
This role will translate organizational objectives into strategic communications and content deliverables while demonstrating expertise in one or more communication specialties. Responsibilities include a combination of services such as communications project management, graphic design, original writing, and web and intranet maintenance. The position requires both independent work and teamwork, exercising independent judgment for routine to moderately complex issues while escalating unprecedented issues to higher levels. The decisions made in this role significantly impact the department's operational performance and service delivery.
Position Responsibilities Include:
- Enhancing communications for team members and physicians, including programs and platforms.
- Developing timelines to ensure timely publishing of media on internal platforms, ensuring content is appropriately planned for the target audience.
- Assisting with editing and placing written content related to enterprise-wide initiatives, including human resources, benefits, and recognition for VCU Health System units, services, and team members.
- Identifying and developing story ideas and writing feature articles for VCU Health platforms to highlight exceptional work and contribute to positive team member experiences.
- Creating and organizing content for local, regional, and national healthcare industry recognition campaigns.
- Producing and editing content for internal channels related to team member and physician communications, including newsletters, fact sheets, FAQs, meeting materials, talking points, and presentations.
- Representing the communications team on enterprise-wide projects and initiatives.
- Supporting up to four enterprise-level events annually with communications and logistical planning to enhance team member engagement.
- Collaborating with marketing and social media professionals to create copy for content campaigns related to the team member experience.
- Exhibiting judgment, resourcefulness, and the ability to identify issues or areas that require different approaches.
- Participating in department meetings and assisting in setting goals and evaluation techniques to assess effectiveness.
Minimum Requirements:
- Bachelor's degree in public relations, communications, or a relevant field.
- One to three years of experience in public relations or communications.
- Understanding of the importance of clearly defined writing.
- Proficiency in digital communications.
- Experience managing a content management system (CMS).
- Proficiency in graphic design software.
- Strong interpersonal skills and the ability to interact across the VCU Health enterprise with all levels of management and team members.
- Ability to demonstrate discretion and confidentiality when necessary.
- Strong ability to self-manage and proactively handle multiple tasks.
- Demonstrated experience working in and fostering a diverse faculty, staff, and student environment or a commitment to do so as a staff member at VCU.
- Understanding of the importance of clearly defined writing and evidence of professional writing techniques and skills.
University Employee
Job FTE
1
Exemption Status
Exempt
Restricted Position
E-Class
UF - University Employee FT
Job Category
University Employee
ORP Eligible
No
Salary Range
$60,000 - $66,500
Compensation Type
Salaried
Contact Information for Candidates
Documents Needed to Apply
Resume, Cover Letter, Diversity Statement, and Portfolio and/or work samples
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