Content Partnerships Manager

1 week ago

Santa Monica, California, United States Roku Full time
About the Role

Roku is seeking a Content Partnerships Manager to join the ad-supported VOD/linear partner growth team focused on Roku Channel. This team is responsible for the overall success of key partners on Roku Channel. Success is measured by delivering on and exceeding expectations with respect to user engagement (as defined by reach and streaming hours), financial results (revenue, gross profit) and other key health and growth metrics.

Key Responsibilities
  • Account Management: Act as the day-to-day partner relationship manager to grow partners within Roku Channel. Drive communication, education, data management across managed partners. Support the onboarding of new content partners. Coordinate the submission, selection, and launch of new partner content, communicating with partners and working internally with Programming, Acquisition, and Operational teams.
  • Partner Growth Strategy: Create and present performance evaluations for partners, including comprehensive quarterly business reviews. Develop internal partner playbooks that offer executive staff a concise overview of partnerships along with actionable strategic plans. Build deep partner expertise, developing strong internal and external workflows to provide best-in-class service to partners. Leverage data, market research, and insights to evaluate new content partnership opportunities to Roku Channel. Lean into other content partnership areas as needed.
  • Cross-Functional Collaboration: Collaborate with content acquisition, content operations, editorial, and marketing on deal lifecycle and execution through partner rollout. Assist in the development and implementation of marketing and editorial strategies that maximize user engagement. Work with product and analytics teams to drive automation, enhanced reporting, and tools to improve the efficiency of strategic plans. Aggregate feedback flagged internal and external stakeholders into comprehensive and actionable trackers to drive process improvement.
Requirements
  • 5-7 years of relevant experience in a top management consulting firm, investment bank, and/or media/entertainment/tech company in a strategy, program planning, or analytical role.
  • Experience delivering results in consultative, partnerships, and/or business development environments.
  • Strong analytical skills, including creating/managing financial and operational KPIs (preferably candidates that have worked in a highly-demanding environment where complex analysis is performed).
  • Experience conducting quantitative (including modeling) & qualitative analysis to drive results, leveraging data comprehension of video streaming business models (MVPD, TVE, SVOD, AVOD, TVOD).
  • Ability to cultivate and build strong relationships with content partners and industry counterparts.
  • Bachelor's degree in business, finance, accounting, or economics, or equivalent; MBA preferred but not required.
  • Familiarity with Airtable, Confluence, Salesforce, and Looker tooling a plus.

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