Brand Content Strategist

6 days ago


Wilmington, Delaware, United States GForce Life Sciences Full time
About GForce Life Sciences

GForce Life Sciences is a leading provider of innovative solutions for the life sciences industry. Our company is dedicated to helping clients succeed in their marketing efforts by providing expert advice and guidance.

Job Description

The Brand Content Strategist will play a critical role in leading and optimizing the end-to-end material review and approval (MRA) processes for omnichannel MRA capabilities aligned with brand content strategies. This includes fostering strong collaborative relationships with marketing, MRA, agency, IT, and content delivery stakeholders, ensuring compliance with the Marketing Guide and standard operating procedures for the MRA process, and maintaining the 'key experiences map' for supported brands based on local and global brand operational plans.

Responsibilities
  • Develop and implement a comprehensive brand content strategy that aligns with business objectives.
  • Lead and optimize the end-to-end MRA process for omnichannel MRA capabilities aligned with brand content strategies.
  • Manage and maintain relationships with key stakeholders, including marketing, MRA, agency, IT, and content delivery teams.
  • Collaborate with cross-functional teams to develop and implement effective content strategies.
Requirements
  • 3-5 years of experience in Pharmaceutical Marketing Services or Agency work.
  • Knowledge of MRA processes for developing and approving promotional content for multi-channel/omnichannel campaigns.
  • Experience with brand operational planning and content platforms.
  • Familiarity with digital marketing, content strategy, and content planning.
Salary

$120,000 - $150,000 per year.



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