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Regional Sales Executive Manager
2 months ago
Position Overview
SANY America is seeking a dynamic and results-oriented Regional Sales General Manager. This role is pivotal in steering sales initiatives within a designated area and managing the overall operations of a SANY facility focused on heavy machinery.
As a Regional Sales General Manager, you will have the autonomy to treat your sales territory as your own enterprise while contributing to the broader growth strategy of the brand and region. This role involves leading and mentoring a team of 4-8 sales representatives.
Key Responsibilities
Sales Strategy and Business Development:
- Formulate and execute comprehensive sales strategies to meet regional sales objectives and enhance revenue within the designated territory.
- Identify and target new business opportunities, customer demographics, and market segments.
- Establish and nurture strong relationships with key clients, industry partners, and stakeholders.
- Analyze market trends, competitor actions, and customer preferences to maintain a competitive edge.
- Conduct regular sales meetings to assess performance, set goals, and inspire the sales team.
- Work in conjunction with the marketing department to design and implement promotional campaigns and events.
Customer Relationship Management:
- Ensure exceptional customer satisfaction through outstanding service and support.
- Promptly and professionally address and resolve customer complaints and concerns.
- Develop and enforce customer service policies and procedures to enhance the customer experience.
- Conduct regular follow-ups with clients to ensure their needs are met and to cultivate long-term relationships.
Team Leadership:
- Lead, coach, and develop a team of direct sales professionals using data-driven insights and proven sales methodologies.
- Recruit, train, and cultivate a high-performing sales team, fostering a positive and effective work environment.
- Set performance targets and KPIs for team members and conduct regular performance reviews.
- Provide continuous coaching, mentoring, and support to enhance the skills and performance of the sales team.
- Manage staff schedules to ensure adequate coverage for customer interactions.
Marketing and Promotion:
- Design and implement marketing strategies to promote SANY products and services.
- Organize and engage in trade shows, exhibitions, and industry events to generate leads and increase sales.
- Collaborate with the marketing team to create promotional materials and strategies.
Financial Oversight:
- Develop and oversee the budget, ensuring financial objectives are achieved.
- Monitor financial performance, including sales, expenses, and profitability metrics.
- Prepare and present financial reports to senior management.
- Identify cost-saving measures and implement efficiency improvements.
Qualifications
The ideal candidate will possess:
- Preference for local candidates with a strong understanding of the assigned region.
- Leadership experience in a sales-driven environment that prioritizes metrics for success.
- Proven background in direct sales, ideally within the heavy equipment or construction sector.
- A track record of utilizing a structured sales process to coach and manage a sales team.
- Exceptional ability to motivate, communicate direction, and provide guidance to achieve results.
- Capability to analyze financial reports and manage budgets; adept at interpreting sales data for decision-making.
- Strong leadership and team management capabilities.
- Excellent oral and written communication skills, including presentation abilities.
- Effective communication and customer service skills, with negotiation proficiency.
- A commitment to integrity, ethics, and professional conduct at all times.
Education
Bachelor's degree in Business Administration, Management, Sales, Engineering, or a related discipline.
Travel Requirements
Minimal overnight travel required.
Compensation
Compensation will be competitive and commensurate with experience, including a base salary, annual performance bonus, and a comprehensive benefits package.