Shopper Insights Lead
2 days ago
We are seeking a highly skilled Shopper Insights Lead to join our team at Kimberly-Clark. As a key member of our customer insights team, you will be responsible for developing and applying deep, data-driven shopper understanding to diagnose and solve complex problems.
Key Responsibilities- Strategize and collaborate with cross-functional teams to develop go-to-market plans for our iconic brands.
- Lead Shopper Insights for Adult and Feminine Care (AFC) Department business, requiring high levels of influence, collaboration, and strategy-building with internal stakeholders & external customer partners.
- Develop and deliver actionable insights relative to consumer, shopper, and category trends/behaviors.
- Build strong sustainable business relationships at various levels throughout the organization and with customers.
- Create professional and persuasive PowerPoint presentations incorporating data, relevant insights, and information.
Kimberly-Clark is a leading global consumer goods company with a rich history of innovation and commitment to sustainability. We are dedicated to creating better care for a better world, and we are seeking talented professionals like you to join our team.
What We Offer- A dynamic and inclusive work environment that values diversity, equity, and inclusion.
- A comprehensive benefits package, including medical, dental, and vision coverage, as well as flexible savings and spending accounts.
- Opportunities for professional growth and development, including training and education programs.
- A commitment to sustainability and social responsibility, with a focus on creating positive impact in the communities we serve.
- Bachelor's degree with a concentration in research, marketing, or quantitative analysis/related field.
- 5+ years of consumer/shopper research experience, inclusive of analytics and/or custom research.
- Background in identifying key growth opportunities, leveraging existing research, and conducting new research to investigate and answer business questions.
- Market research experience, including leading primary research studies.
- Creation and execution of annual learning plans and research vendor management.
- MBA or other Master's degree with a concentration in research, marketing, or quantitative analysis/related field.
- Proven success working with CPG business teams to activate insights with retailers.
- Digital commerce/total commerce research expertise.
- Data visualization tools, such as Power BI or Tableau.
To be considered for this role, please click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.
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