Product Director, Travel
4 weeks ago
Product Marketing Manager Job Summary
The Product Marketing Manager will be responsible for supporting go-to-market activities, including messaging and content creation as part of the Q-SYS Product and Platform Marketing team.
This role will lead the creation and maintenance of sales assets and website content to support product launches, campaigns and events.
They will also provide tactical support for inbound marketing projects such as competitive research and Voice-of-Customer activities, with a focus on Q-SYS processing, control and broader platform initiatives.
Key Responsibilities
- Collaborate with Senior Product Marketing Manager and segment leads on tactical inbound marketing activities, including market research and Voice-of-Customer support
- Work closely with the graphics team and lead the creation and delivery process for launch-related collateral, including sales presentations, website content, application diagrams and other sales-enablement tools
- Provide editorial support for webinar content, marketing campaigns and tradeshows
- Present new product content to internal sales teams and act as the product marketing expert for your assigned products
- Own the relationship and project management with third-party agencies that build 3D product and room imagery
- Proactively maintain marketing assets throughout the product lifecycle, ensuring consistent and accurate customer-facing information and other sales enablement tools
- Collaborate with the Regional / Channel Marketing Managers on regional adaptations of corporate campaigns and assets
Requirements
- BA/BS degree in marketing, business or technical discipline OR equivalent practical experience
- At least 3 years of product marketing experience, preferably within the pro audio, video, control or technology space
- Excellent written and verbal communication skills with a demonstrated ability to turn technical concepts into meaningful content
- Ability to write insightful copy that often straddles marketing and technical
- Highly creative and have a demonstrated technical aptitude
- Some travel required
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