Product Marketing Manager

3 weeks ago

Remote, Oregon, United States QSC Full time
Job Summary

The Product Marketing Manager will be responsible for supporting go-to-market activities, including messaging and content creation as part of the Q-SYS Product and Platform Marketing team. This role will lead the creation and maintenance of sales assets and website content to support product launches, campaigns and events.

This person will be expected to learn and understand the benefits of the Q-SYS Platform and the markets it serves to deliver meaningful content for both the internal sales teams and customers. They will also be expected to have a solid technical foundation to clearly articulate and present our value proposition at a product and platform level.

This position will report directly to the Senior Product Marketing Manager, Q-SYS.

Key Responsibilities

  • Collaborate with Senior Product Marketing Manager and segment leads on tactical inbound marketing activities, including market research and Voice-of-Customer support
  • Craft compelling product and use case messaging that resonates with both technical and non-technical audiences
  • Work closely with the graphics team and lead the creation and delivery process for launch-related collateral, including sales presentations, website content, application diagrams and other sales-enablement tools
  • Provide editorial support for webinar content, marketing campaigns and tradeshows
  • Present new product content to internal sales teams and act as the product marketing expert for your assigned products
  • Own the relationship and project management with third-party agencies that build 3D product and room imagery
  • Proactively maintain marketing assets throughout the product lifecycle, ensuring consistent and accurate customer-facing information and other sales enablement tools
  • Collaborate with the Regional / Channel Marketing Managers on regional adaptations of corporate campaigns and assets
Requirements
  • BA/BS degree in marketing, business or technical discipline OR equivalent practical experience
  • At least 3 years of product marketing experience, preferably within the pro audio, video, control or technology space
  • Demonstrated experience in technology-focused copywriting
  • Excellent written and verbal communication skills with a demonstrated ability to turn technical concepts into meaningful content
  • Ability to collaborate effectively with both technical and non-technical team members and external agencies
  • Team player, hard-working, organized and goal-oriented
  • Ability to write insightful copy that often straddles marketing and technical
  • Highly creative and have a demonstrated technical aptitude
  • Related experience at manufacturers in a related space, including competitors, Q-SYS Ecosystem partners and alliance partners is preferred
  • Some travel required

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