Senior Public Relations Account Manager
2 weeks ago
MassMedia Marketing, Advertising, PR is a distinguished, women-owned agency specializing in digital-first media and public relations, serving a diverse clientele across the nation. With a legacy spanning three decades, we pride ourselves on being at the forefront of the industry, attracting exceptional talent and fostering a collaborative and dynamic workplace where every voice is valued.
We are in search of a skilled, full-time Account Supervisor to enhance our expanding PR team. The ideal candidate is an enthusiastic news aficionado with a flair for innovative thinking, adept at guiding clients and proficient in media engagement to effectively narrate client stories. This position will report directly to the Account Director and will be instrumental in strategizing and executing PR initiatives for our consumer-focused clients, including sectors such as hospitality, travel, lifestyle, and entertainment.
Key Responsibilities:
- Develop and implement PR strategies that align with client branding and objectives.
- Foster and maintain robust client relationships, offering strategic guidance and serving as the primary liaison.
- Identify and engage with local, regional, and national media contacts across various platforms, nurturing positive relationships on behalf of clients.
- Craft proactive story angles and pitches to secure consistent media coverage for clients.
- Stay informed on industry trends and client sectors to identify strategic PR opportunities.
- Create and pitch diverse press materials to achieve earned media placements (including key messages, press releases, articles, and blog posts).
- Coordinate client interviews, ensuring spokesperson readiness and consistent messaging throughout media interactions.
- Mentor junior team members, providing guidance, feedback, and sharing industry insights.
- Evaluate and enhance PR department processes to improve communication and efficiency.
- Collaborate with our integrated team to ensure cohesive execution of PR messaging and outreach.
Qualifications:
- 3-5 years of experience in a public relations role with a proven track record in hospitality and consumer media relations.
- Previous experience in an agency setting is preferred.
- Strong understanding of the media landscape with established contacts across local, regional, and national consumer news outlets.
- Creative leader and problem solver capable of working independently and collaboratively.
- Proficient in media monitoring tools to deliver impactful reports and demonstrate client ROI.
- Bachelor's degree in communications, journalism, marketing, or public relations.
- Open to remote candidates with the ability to travel as needed.
Benefits:
At MassMedia, we are committed to attracting top talent and providing benefits that enhance the lives of our team members.
Our comprehensive compensation and benefits package includes:
- Flexible work environment with options for in-office and remote work.
- Competitive salaries with opportunities for career advancement; we prioritize internal promotions.
- Medical, dental, and vision coverage for employees and their families, along with financial protection options.
- 401(k) plan with company matching.
- Generous paid time off policy that increases with tenure.
- Eleven paid holidays, including a paid day off for your birthday.
- Regular company events and team-building activities.
- Opportunities for professional development.
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