B2B Media Account Executive

1 week ago

Cleveland, Ohio, United States WTWH Media Full time
Position Overview

WTWH Media is in search of a driven and enthusiastic B2B Media/Events Account Manager with a minimum of 2 years' experience in B2B sales, ideally within the hospitality or media sectors. This role is pivotal in generating revenue for the FRH product suite, focusing on cultivating a pipeline of new clients, addressing inbound inquiries, and expanding existing accounts. The selected candidate will manage a designated territory, primarily centered around the PMQ Pizza Publication.

Key Responsibilities

The successful candidate will:

  • Identify and pursue new accounts, particularly suppliers and partners associated with independent/small pizza operators.
  • Participate in foodservice and pizza-centric conferences to seek new business opportunities.
  • Act as the primary contact for the sales department regarding the assigned brand(s), handling incoming calls and general email inquiries as needed.
  • Engage in outbound communication through calls and emails targeting specific vertical markets.
  • Collaborate with vertical brand leaders and management on cross-vertical proposals and account relationships as necessary.
  • Maintain and nurture leads within the CRM system, ensuring timely follow-ups.
  • Onboard clients and ensure deliverables are met following executed engagement agreements.
  • Evaluate lead quality and schedule appointments with prospects as appropriate.
  • Coordinate with the accounting team on invoicing and billing matters.
  • Conduct research to support the sales pipeline development, including company searches and market trend analysis.
  • Provide feedback from leads and customers to relevant departments within the organization.
  • Assist management, events, marketing, and custom content teams as required.
  • Create engagement letters and follow up with clients regarding project requirements and order status.
  • Identify and address client issues, proposing solutions to management.
  • Prepare for and participate in weekly/monthly sales reporting and meetings.
Qualifications

The ideal candidate will possess:

  • A minimum of 2 years of successful B2B sales experience.
  • A college degree (preferred) or a certificate in sales/marketing.
  • A commitment to driving sales and revenue growth while providing exceptional client service.
  • Strong judgment and high standards as a sales professional.
  • The ability to adhere to established processes and procedures.
  • A proactive approach with a strong sense of urgency.
  • Attention to detail, strong organizational skills, and the ability to multitask.
  • A professional demeanor in personality, appearance, and work output.
  • The capability to set and achieve goals while maintaining integrity.
  • A positive attitude and the ability to quickly build rapport with clients and team members.
  • Excellent written and verbal communication skills.
  • Expertise in outbound phone sales.
  • A proven ability to work independently and collaboratively within small teams.
  • A quick learning ability and adaptability in a fast-paced environment.
  • Strong negotiation skills and experience with a consultative, solution-based sales approach.
  • Hands-on experience with CRM software and proficiency in MS Office and/or Google Suite.
  • A basic understanding of sales performance metrics.
About WTWH Media

Founded in 2006, WTWH Media LLC is a recognized leader in integrated B2B media, serving various sectors including electronics, design engineering, healthcare, hospitality, life sciences, renewable energy, R&D, retail, and robotics. With over 80 websites, 30 in-person events, 10 print publications, and custom digital marketing services, WTWH Media is committed to adapting to the evolving landscape of media consumption and delivering measurable ROI for marketing investments.

Benefits
  • Competitive compensation package.
  • Comprehensive benefits including health, dental, and vision coverage, as well as STD/LTD and life insurance.
  • Generous 401k employer matching.
  • Support for work/life balance with paid vacation, sick days, and holidays.
  • A dynamic and collaborative remote work environment.
  • Opportunities for professional growth and career advancement.

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