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Strategic Account Manager
4 months ago
You are as unique as your background, experience and point of view. Here, you'll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.
Job Description:
Location: Kansas City, MO
At Sun Life, we look for optimistic people who want to make life brighter for our Clients. We understand the value of diverse cultures, perspectives, and identities, and want you to bring your full and authentic self to work. Every day, you'll be empowered and challenged by working with dynamic colleagues to find new and innovative ways to make Sun Life the best benefits company in America.
The opportunity:
At the heart of our commitment to field sales and brokers lies a promise to deliver a comprehensive marketing sales solution. At Sun Life (SLF), we understand that in order to deliver on this promise, we must make a commitment to improving the way we manage our relationships with our brokers.
As a Strategic Account Manager, you will work collaboratively with MVP Team members, marketing and data analytics, to accomplish marketing tactics, develop solutions and clearly communicate the value proposition of the MVP Program.
How you will contribute:
Marketing Support
- Assist Senior Strategic Account Managers complete marketing campaigns and sales enablement tactics including benchmark and industry reports, collateral and monthly communications
- Audit and create marketing collateral to help communicate available resources to key stakeholders both internally and externally
- Manage Program Website to ensure relevant and accurate information
- Create marketing material to help recruit and engage MVP partners
- Provide marketing collateral and social media audits for broker partners
- Track and maintain record of executed tactics in Salesforce to help ensure accurate reporting
- Partner with data analytics team in evaluating traffic to Program website and monthly communication open rates and provide suggestions for improvement
- Assist in the team's annual planning exercises to improve MVP program results
- Review and track industry trends, themes and resources revealed within industry publications, associations, and competitive intelligence
- Provide MVP team with quarterly "what's trending" report with recommendations
- Identify vendor partners that may help alleviate friction internally or externally and/or provide broker partners with additional value
- Bachelor's degree in marketing, Business Administration, or a related field or equivalent work experience
- 2 years of marketing experience - through education or work experience
- Requires thorough knowledge of marketing concepts and business to business marketing methods
- Requires knowledge around development and implementation of marketing programs, including direct marketing, branding, lead generation, web site design, sales literature and public relations
- Excellent oral, written, and presentation skills to effectively communicate marketing ideas, plans and results to all levels within the company and to MVPs and their employees
- Strong project management skills to accomplish strategic goals and related tasks
- Strong organizational skills and the ability to complete multiple complex tasks in a timely fashion
- Self-motivated to work independently or as part of a team to complete multiple projects/tasks in a timely and accurate fashion
- Ability in building relationships and establishing credibility for the MVP programs
- Proficiency with Microsoft Office software: Word, Excel, PowerPoint
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Life is brighter when you work at Sun Life
- Excellent benefits and wellness programs to support the three pillars of your well-being - mental, physical and financial - including generous vacation and sick time, market-leading paid family, parental and adoption leave, a partially-paid sabbatical program, medical plans, company paid life and AD&D insurance as well as disability programs and more
- Retirement and Stock Purchase programs to help build and enhance your future financial security including a 401(k) plan with an employer-paid match as well as an employer-funded retirement account
- A flexible work environment with a friendly, caring, collaborative and inclusive culture
- Great Place to Work® Certified in Canada and the U.S.
- Named as a "Top 10" employer by the Boston Globe's "Top Places to Work" two years running
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Our Affirmative Action Program affirms our commitment to make reasonable accommodation to the known physical or mental limitation of otherwise-qualified individuals with disabilities or special disabled veterans, unless the accommodation would impose an undue hardship on the operation of our business. Please email recruitingUS@sunlife.com to request an accommodation.
At Sun Life we strive to create a flexible work environment where our employees are empowered to do their best work. Several flexible work options are available and can be discussed throughout the selection process depending on the role requirements and individual needs.
For applicants residing in California, please read our employee California Privacy Policy and Notice.
Job Category:
Sales - Distribution Support
Posting End Date:
28/05/2024
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.