Amazon Sales Manager

4 weeks ago

American Fork, United States KT Tape Full time
Amazon Sales Manager

The Amazon Sales Manager manages and owns the E-Commerce Business of the KT brand. Primary focus will be Amazon, with potential to manage other ecommerce marketplaces. In this role, you will report directly to the EVP of Sales and collaborate with marketing, operations, finance, and sales to develop the E-Commerce channel strategy.

You will work with cross functional teams and partner agencies to develop tactical plans and turn this vision into reality. Your responsibilities include growing and optimizing the KT brand product portfolio with specific revenue goals and strategic ad plans for the platform.

This role is responsible for managing all aspects of the Amazon while accelerating profitable growth. Owning Amazon product forecasts, ad strategy, product pricing, product assortment and profitability. Managing external partner agencies and retail E-Commerce teams and drive overall portfolio growth. The primary focus is North America E-commerce marketplaces with some limited international markets.

Who you are.

The ideal candidate is a strategic thinker with proven experience leading Amazon for a consumer package goods brand(s). Experience in both planning and executing sales plans for Amazon + E-commerce channels, driving both brand and product portfolio. A passion for delivering amazing customer experiences and connecting brand strategy to Amazon strategy. Leading with an entrepreneurial mindset - with the passion and experience to derive consumer insights into action in a category leading brand.

What you will be doing
  • Successfully take the brand strategy and help implement key goals and messaging within Amazon for a successful campaign that is built with performance indicators for success.
  • Partner and collaborate with Amazon agency to manage the ad and merchandising strategy for all products sold on amazon (to include product selection).
  • Track and report on campaign results to executive/leadership team.
  • Lead and manage all aspects of Amazon account including AMS, A+ page listings, New Products, Promotions, and other business building initiatives.
  • Budget ownership and overall account management of any identified Amazon agencies.
  • Partner and collaborate with retail sales, partner dot.com sales, marketplace online sellers, and other channel sales to reduce channel marketing and pricing conflicts.
  • Participate in formulation of short term and long-range planning regarding market share and product mix. Recommend and monitor sales and profit plans, goals, and quotes.
  • Analyze industry market trends, products, and pricing that may impact sales efforts.
  • Review and analyze monthly sales statistics.
  • Oversee Brand Control and collaborate with partner law firm to conduct and remove 3rd party unauthorized sellers
  • Conduct monthly performance review in collaboration with partner agency with Executive Leadership Team to go over health of the channel and updates on strategic plan
  • Establish metrics to determine long term plan to leverage both large existing Vendor Central (1P) business and emerging Seller Central (3P) business on Amazon.
What we expect from you
  • 4+ years of extensive experience and proliferation on both 1P (Vendor Direct) and 3P (Marketplace) selling platforms on Amazon. Strong foundational knowledge of both selling platforms, tools, portals, and management systems for both direct and indirect selling platforms on Amazon.
    • Experience with analyzing and interpreting Amazon advertising data-ability to recognize patterns, interpret data, and make long term strategic and thoughtful recommendations.
  • Experience analyzing search term reports, manage 3rd party agencies, work collaboratively with a team of awesome people.
  • Experience creating and managing lower funnel eCommerce campaigns
  • Proven ability to enhance digital shelf through SEO tactics and content optimization
  • Budget ownership and account management of agencies
  • Business degree or equivalent professional qualification.
  • Consumer packaged goods experience required.
Key Competencies:
  • Passion and drive to make a difference.
  • Organizational and team-leadership, persuasiveness
  • Excellent written and verbal communication skills
  • Presentation skills
  • Organization and planning
  • Strategic thinking
  • Problem analysis and problem-solving
  • Creativity, adaptability
  • Judgment, decision-making
What's in it for you:
  • Medical, Dental, Vision, Life Insurance, Disability Insurance
  • 401k with match
  • PTO and Holiday Pay
  • Free VASA membership
  • Competitive salary and bonus compensation.
  • Hybrid work schedule (Tues & Friday remote from home)
  • Fun, positive work environment with advancement opportunities


What you should know about us:

KT was founded in Utah in 2008 to provide breakthrough, drug-free solutions to athletes with its top tier kinesiology tape. Since then, we've become the market leader in our category in the US and now distribute our tape and other products globally.

Our purpose is to empower movement to unleash every body's potential. As part of the KT team, you will help further our vision to become the leader in healthy solutions for active consumers to prepare, perform and recover for the activities they are passionate about.

We believe in working together as a team in living our values.

Our Values:

Stronger Together: Individuals play the game. Teams change the game. When we respect each other, believe in the team, and put our collective first, nothing is impossible.

Move First: Slow is the enemy. So, we act with urgency in all that we do. In heart and in heritage, we are pioneers who continually seek to open new territory by moving first.

Stick to it: We are the very definition of perseverance. We overcome every obstacle. We hang on when others let go. Once we set our minds to a goal, you can be certain that we will not' quit until we have achieved it.

Embrace the journey: Success is a journey, not a destination. That's why we always take the time to celebrate our wins, learn from our setbacks and appreciate every up and down in our journey together.

Work hard, play harder: Nothing is achieved without effort. So we bring our best to work every single day. We also empower each other to pursue play with even greater passion. It's a shared balance that celebrates every side of ourselves.

EEO Statement

KT Tape provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

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