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Marketing Specialist

1 month ago

Des Moines, United States State of Iowa Full time

The Marketing Specialist position is a non-merit, contract covered position that is classified by the State of Iowa as an Information Specialist 2. This position is nonexempt (hourly) per FLSA regulations. The Iowa Finance Authority (IFA) is a state agency with a mission of advancing affordable housing opportunities for Iowans and along with its sister agency, the Iowa Economic Development Authority (IEDA), creating opportunities for Iowans, communities and businesses to thrive. The Role: The Marketing Specialist is a critical part of our fast-paced, award-winning marketing team, supporting statewide programs that make a difference in the lives of Iowans. Reporting to IFA’s Communications Director, the Marketing Specialist will assist in overseeing the communications, marketing, and public information needs of IFA. Responsibilities Content Creation: Write and distribute engaging newsletters, social media content, and news releases. Liaison to Program Managers: Ensure marketing and communications needs are met. Establish Marketing and Communications Goals: Implement innovative, data-driven marketing strategies and report on results. Digital and Social Media: Liaise with the Digital Marketing Manager and Social Media Manager to ensure websites and social platforms are up-to-date and aligned with messaging. Event Coordination: Assist in organizing and executing various annual and special events. Develop Promotional Materials: Oversee the creation of agency promotional materials. Respond to Information Requests: Address inquiries from the public and other stakeholders. What We’re Looking For: An outstanding writer with experience in creating marketing materials, including news releases and newsletters. Detail-oriented with a keen eye for accuracy. A critical and creative thinker. An individual with high initiative and a proactive approach. Ideal candidates will have strong written-communication skills, excel in public relations and marketing, and exemplify our Core Values: INNOVATIVE - We inspire people with our ideas, turn those ideas into reality and know how to replicate success. MISSION ORIENTED - We keep a constant focus on the Iowans our programs benefit. PURPOSEFUL - We nurture a culture of outstanding work, collaboration and diligence. ACCOUNTABLE – We accept responsibility, are trustworthy in our commitments, respectful to one another, and transparent in our actions. CUSTOMER SERVICE FOCUS – We are courteous, responsive and respectful and serve as a reliable resource for our clients and constituents. THOUGHT LEADERS – We are imaginative visionaries who find creative ways to reveal opportunities and leverage data to help drive decisions. As an employee of the Iowa Finance Authority you are a State of Iowa employee and eligible for a comprehensive benefits package that includes the following and more: Insurance – Health, Dental, Life and Long-Term Disability IPERS (Iowa Public Employee Retirement System) Leave – Sick, Vacation, Family and Military Leave To learn more about benefits available to State of Iowa employees visit the benefits web page. Applicant must pass a comprehensive background check before an offer for employment will be extended. We are an EEO/AA Employer. Our agency uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit www.dhs.gov/E-Verify . New to the area or looking to relocate to Iowa? Visit This is Iowa to see how Iowa offers something for everyone- competitively low cost of living, bustling cities and neighborhoods, access to entertainment , opportunities for career growth and unrivaled access to outdoor adventures . IowaFinance.com Applicants must meet at least one of the following minimum requirements to qualify for positions in this job classification: Graduation from an accredited four-year college or university with a degree in journalism, public relations, graphic design, or communications and experience equal to two years of full-time work planning and developing content for dissemination through traditional media (newspapers, publications, radio, and television), websites, social media, and/or public speaking. All of the following (a and b): Two years of full-time work experience in planning and developing content for dissemination through traditional media (newspapers, publications, radio, and television), websites, social media, and/or public speaking; and A total of four years of education and/or full-time experience (as described in part a), where thirty semester hours of accredited college or university course work in journalism, public relations, graphic design, or communications equals one year of fulltime experience. Number two above, where twenty-four semester hours of postgraduate coursework in journalism, public relations, graphic design, or communications from an accredited college or university may substitute for one year of the required full-time work experience. Current, continuous experience in the state executive branch that includes experience equal to 18 months of full-time work as an Information Specialist 1. For additional information, please click on this link to view the job description. Some agencies may require applicants to present a portfolio of writing, layout, or other public relations efforts to demonstrate past experience and training. #J-18808-Ljbffr