Healthcare Marketing Specialist
2 weeks ago
Urgent Care Group (UCG) is a rapidly expanding healthcare network, managing over 57 urgent care facilities across multiple states. Our mission is to provide quick, friendly, and affordable healthcare services to the communities we serve.
Position SummaryWe are currently in search of a dedicated, analytical, and innovative Marketing Analyst to support our growth initiatives. UCG employs a comprehensive marketing approach that emphasizes data analysis and digital strategies to enhance patient experiences.
Key Responsibilities- Assist the Marketing Director in executing marketing plans, managing projects, and performing administrative tasks related to strategic marketing, digital outreach, and recruitment efforts.
- Implement marketing strategies for both new center openings and acquisitions.
- Analyze data to identify trends and generate reports that offer insightful analytics.
- Oversee social media advertising and PPC campaigns, including content creation, ad copywriting, strategic planning, and budget optimization.
- Develop and design content aimed at boosting brand visibility, including social media posts, blog articles, press releases, and printed materials.
- Maintain and organize website content using WordPress.
- Manage local business listings for all UCG centers.
- A natural problem-solver with a strong desire to acquire new knowledge and skills.
- Exceptional written and verbal communication abilities.
- A combination of analytical and creative talents to contribute to impactful marketing efforts.
- Excellent organizational skills, with a proven track record of managing multiple projects simultaneously.
- Strong interpersonal skills, enabling effective collaboration with the UCG management team.
- A cooperative work style that thrives in team environments while also being self-sufficient in individual tasks.
A Bachelor's degree is required. Proficiency in Excel, PowerPoint, and Word is essential; experience with Adobe Creative Suite and WordPress is preferred.
BenefitsWe offer a competitive compensation package in a dynamic work environment, including:
- Comprehensive Medical, Dental, Vision, Life, and Short-Term Disability insurance.
- Free healthcare services for you and your immediate family at all UCG locations.
- Generous paid time off (PTO).
- 401(k) plan with matching contributions.
- Amazon Prime reimbursement or membership discounts for wholesale clubs.
- Discounts on mobile services.
- Access to online ticket deals.
Urgent Care Group is committed to delivering fast, friendly, and affordable healthcare in every community. Founded in 2017 and based in Nashville, we strive to be the leading urgent care provider by partnering with top health systems and dedicated providers to enhance access to high-quality healthcare.
We are an equal opportunity employer, celebrating diversity and fostering an inclusive environment for all employees and patients.
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