Global Recruitment Marketing

**About ETS:**

For more than 75 years, we have amplified products and services based rigorous research and our belief in the power of learning. Driven by our mission to advance quality and equity in education, ETS provides learning solutions, pioneering research and trusted assessments that help guide learners around the world on their path to new possibilities.

Our portfolio of trusted measures include **TOEFL, TOEIC, GRE and Praxis** . Along with research, development and innovation that explores new frontiers in learning and measurement our educational measurement solutions and research contribute to the development of new methods and tools, inform important dialogue with education policymakers, and shed light on critical issues and potential solutions - all with the aim of creating a world where all learners can improve their lives through education.

With new senior leadership at the helm, ETS aims to continue changing the lives of all learners as we expand our organization's global footprint. Our goal is to remain at the forefront of assessment and measurement efficacy within the education and ed tech space as it continues to grow and evolve.

POSITION SUMMARY

The Global Recruitment Marketing & Sourcing Specialist will develop organization-wide recruiting strategies with a lens on recruitment marketing and sourcing in support of achieving ETSs mission and business goals. This role will be responsible for building ETS recruitment brand and, in partnership with HR Leadership, the Employee Value Proposition (EVP).

They will partner with ETS Global Recruiting Team (in the US and India) to share leads and existing pipelines, and partner with the Early Career Recruiter to ensure that the social media messaging is seamlessly integrated into the University recruitment strategy.

Additionally, this individual will work closely with ETS hiring managers to ensure alignment and seamless recruiting cycles and partner with ETS marketing and communications to ensure alignment to enterprise marketing and branding. This role will support Product Management, Operations, Marketing, IT, HR, Finance and other departments talent needs

PRIMARY RESPONSIBILITIES

+ Know and keep up with trends across the sourcing landscape to understand marketing and engagement trends and their implications for ETS global hiring needs as well as how to best craft resonant communications with potential candidates

+ Develop and execute ETS Global Recruitment Marketing plan and marketing materials that improve ETS brand, raise awareness about opportunities at ETS, and increase the number of ETS passive candidates

+ Work with Head of Talent Acquisition (TA) to develop and evolve ETS Employee Value Proposition (EVP) for marketing, recruitment, and internal uses

+ Work with ETS Diversity Equity & Inclusion (DE&I) organization and the Early Career Recruiter to develop a DE&I recruiting strategy around ETS areas of opportunity to support the diversity of talent in ETS recruiting pipelines

+ Leverage multiple media channels, especially of the non-traditional variety, to find potential candidates where they are, engage them, and funnel them into ETS global recruiting pipeline with a focus on Job Boards (Traditional & AI), Social Media Campaigns (Linked In, Facebook, Twitter etc.) and Career Fairs (University, Military, Industry etc.)

+ Use data analytics and metrics to assess sources, their return on investment, and sourcing improvement plans to constantly iterate and enhance ETS active sourcing process

+ Collaborate with Hiring Managers and Recruiters to understand hiring needs, develop sourcing strategies specifically for technical talent in software, engineering, IT and R&D

+ Personally, engage with promising candidates and use a consistent communication cadence to build their interest in ETS and influence them to apply to ETS

+ Provide feedback, insights, trends to recruiting leaders and hiring managers

+ Responsibility also extends to managing the Global Relocation & Mobility program and the marketing and messaging around it

+ Adhere to ethical standards and comply with the laws and regulations applicable to your job function.

#LI-RK1

#LI-HYBRID

**KNOWLEDGE/SKILLS**

+ Experience using social media to advertise and source candidates

+ Advanced relationship management skills with the ability to sell and effectively communicate with stakeholders inside and outside the organization

+ Strong data analytic skills and understanding of recruiting metrics

+ Expert skills in the Microsoft Office Suite, Talent Acquisition Software/Systems, and Marketing Software/System

+ Excellent verbal and written communication skills

+ Crips clear communication skills

+ Attention to detail

+ Collaboration skills

+ Project Management Coordination Skills

+ High Level of enthusiasm and engagement

**EDUCATION AND EXPERIENCE**

+ Bachelors degree in Communications, Human Resources, Marketing, or related field and a minimum of 5 years of marketing/communications/events experience at a recruiting agency or in a similar role on a Corporate Recruiting Team OR a minimum of 7 years of experience of marketing/communications/events experience at a recruiting agency or in a similar role on a Corporate Recruiting Team.

+ 1+ years of work experience in candidate sourcing specifically in the technical recruiting space

+ 3 years with a 4-year degree

+ 7 years with no degree

**ETS believes in a Total Rewards philosophy for our employees, and they include:**

+ Health, Vision, Dental insurance plans to choose from

+ Generous continuous learning support, from individual learning grants to up to 6 classes a year for tuition reimbursement as well as on-line learning access

+ Generous PTO and vacation time to balance your work and life

+ Additional 8 hours of PTO for volunteer work

+ Retirement plan (401(a)) and traditional Roth (403b) with company contribution

+ Commuter Benefits, Pet Insurance, 1 year subscription to Calm App

**ETS is mission driven and action oriented**

+ Diversity, equity, inclusion, and belonging is at the forefront of the ETS employee's daily work. To further foster an inclusive environment ETS is home to a wide variety of Affinity groups that celebrate the diversity of our talented employees.

+ How about cultivating growth, innovation, and continuous transformation for the next generation of rising professionals as leaders? ETS offers multiple Business Resource Groups (BRG) for you

+ Are you passionate about volunteering and being active in your career and community? ETS offers our Center for Advocacy & Philanthropy (CAAP) where we encourage ETS employees to become active volunteers in their communities and schools through the ETS Cares Giving Campaign. Our employees can support any 501c3 or eligible charity of their choice.

**ETS is an Equal Opportunity Employer comprised of people with different experiences, strengths, and backgrounds who share a passion for advancing quality and equity in education. We are dedicated to building teams that reflect the various backgrounds, experiences, and identities of those we serve. The Talent Acquisition team strives to ensure candidates enjoy a fair and equitable hiring process. We believe our differences empower us to be a better team, making better decisions and delivering better results.**