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Event Sales Director
4 months ago
As our Event Sales Director, you will lead a team of 5-6 Account Executives (AEs) responsible for selling opportunities both at trade shows and in-office. You will oversee all aspects of team management, performance, and process improvement related to event-based sales.
This position will be in office at our Lehi, UT HQ with travel
Reports to: VP of Sales
What You Will Own
Hiring, ramping, and managing a team of 5-6 AEs.
Traveling to new and smaller trade shows and seminars with AEs to provide coaching and enhance sales processes. This includes booth setup, selling on the floor, gathering leads to work back in the office, and assisting any current customers you may meet while attending these events
Maintaining sold-at-show targets, conversion rates, and hit/exceed EQL/ sold at show targets specific to each show.
Developing a new training program for event sales, improving lead working SLA and process, pipeline management, and performance management
Collaborating with internal teams such as sales directors, field marketing, and revenue operations to optimize event strategies.
What You Will Need to Accomplish the Job
Strong understanding/experience of event-based sales processes, including demoing prospects, closing deals, capturing leads (EQLS), and navigating customer interactions and the ability to build process & training around all of the above
Excellent organizational skills
Ability to travel with, set up & tear down booth materials (backdrop, table, decor, demo equipment)
Professionalism representing Weave in the field
What Will Make Us Love You
Experience with both selling on an event based team and leading an event based sales team is preferred
Weave is an equal opportunity employer that is committed to diversity and inclusion. We welcome anyone who is hungry to learn, problem-solve and progress regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or other applicable legally protected characteristics.
If you have a disability or special need that requires accommodation, please let us know.
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