Public Relations Associate

7 days ago


Minneapolis, United States Curious Plot Full time
Job DescriptionJob Description

Job Title: Public Relations Associate

Reports To: PR Supervisor

OVERVIEW

The Public Relations Associate Specialist is responsible for a wide range of activities, including writing (technical, for media and other), media relations, event support, internal and external communications support, outcomes measurement and more. As with every level of PR practitioner, the Associate Specialist helps maintain a favorable public image for clients as well as Curious Plot This individual will become familiar with a variety of the field’s concepts, practices and procedures, and rely on their own experience and judgment to plan and accomplish goals.

RESPONSIBILITIES & SKILLS

  • Writing for a variety of needs/channels
  • Media pitch development and building media relationships
  • Monitor media coverage and track results
  • Develop client activity and results reports
  • Manage social media influencer content development for clients
  • Ensure all communications is consistent with overall brand positioning
  • Support media and client requests in a prioritized manner
  • Track budgets and hours on projects
  • Effectively manage up with supervisors

EDUCATION & EXPERIENCE

  • Bachelor’s degree in English, journalism, communications, public relations, marketing or related field
  • 1-3 years of experience in journalism, PR or corporate communications
  • Proficiency with various marketing communicaitons tools including Office suite (Word, Powerpoint, Excel, Teams)
  • Farming/ag background a bonus, but not required

ROLE COMPETENCIES

  • Strong oral and written communication skills
  • Excellent attention to detail and ability to self-edit
  • Innate curiosity and desire to always learn more
  • Establishing industry knowledge and experience
  • Ability to hit deadlines
  • Strong creativity, including ability to “find the news hook”
  • Composure and ability to present ideas and recommendations
  • Always have a point of view

SUCCESS AT CURIOUS PLOT

Curious Plot is a marketing, communications and consulting agency driven to find what’s next for food and agriculture. We help set strategy, align teams, frame opinions and create demand for our clients. You will perform well with our company if your skills align with the following agency competencies:

  • Composure
  • Customer Focus
  • Functional/Technical Skills
  • Priority Setting
  • Problem Solving
  • Peer Relationships
  • Dealing with Ambiguity



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