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Strategic Sales Channel Analyst

4 months ago

Des Moines, United States Wellmark, Inc. Full time
Job DescriptionJob DescriptionCompany Description

Why Wellmark: We are a mutual insurance company owned by our policy holders across Iowa and South Dakota, and we’ve built our reputation on over 80 years’ worth of trust. We are not motivated by profits. We are motivated by the well-being of our friends, family, and neighbors–our members. If you’re passionate about joining an organization working hard to put its members first, to provide best-in-class service, and one that is committed to sustainability and innovation, consider applying today 

Learn more about our unique benefit offerings here. 

Want to know more? You can learn about life at Wellmark here.

Job Description

Use Your Strengths at Wellmark as our Strategic Sales Channel Analyst

About the Role: As a Strategic Sales Channel Analyst you will lead analysis for Wellmark distribution channels and provide consultation to sales leadership on opportunities to improve the effectiveness of the channels. You will consult with and support product and agile teams to define how value is being measured and if outcomes are being achieved. In addition, you will manage the sales incentive process including design, performance goals, metrics, and communication. You will be seen as a subject matter expert in Wellmark’s sales channels and provide consultation and reporting to sales leadership as needed. 

About You: You are passionate about data and what the data can do for a business. This includes being an effective consultant, being seen as a trusted resource and subject matter expert, by taking large amounts of information and distilling it into a “story” with actionable results for stakeholders, ultimately driving improvement in sales and distribution strategy. You are assertive, never waiting to be asked, but take the initiative to seek out resources and information that will lead to success in your role. You are intellectually curious, mission-driven, and naturally think ‘outside the box’. Sounds like you? Check out our opening and consider applying today

Qualifications

Preferred: 

  • Master's Degree  
  • Demonstrated history of effective consultation and presentation within the business, including senior leaders 
  • Proven experience exercising independent judgement and higher order thinking 
  • Ability to influence direction utilizing data analysis techniques/tools and translating complex data into actionable insights and compelling narratives. 

Required:

  • Bachelor's degree or direct and applicable work experience.
  • 4+ years of experience with data collection, analysis, reporting, and presentation. Ability to independently translate data into consumable insights that support business decisions.
  • Demonstrated experience providing effective consulting and influencing decisions through sound judgment and data analysis to effectively drive positive business outcomes.
  • Advanced proficiency with Excel, Access, and Business Objects, or similar tools. Technical aptitude to learn new systems quickly and produce ad hoc reports.
  • Natural curiosity with strong analytical, critical thinking, and problem-solving skills.
  • Attentive to details. Proven ability to evaluate accuracy and validity of data.
  • Strong written and verbal communication skills with the ability to articulate complex information to varying audiences, including key decision makers. Strong presentation skills.
  • Strong interpersonal skills with the ability to build relationships of collaboration and trust. Viewed as a subject matter expert and go- to resource.
  • Ability to independently manage projects, perform effective follow through and define work plans, and business rules. Ability to document administrative methods and procedures.
  • Self-starter with strong organizational skills and the ability to multi-task priorities in a fast-paced, dynamic environment. Flexible and adaptable to change.


Additional Information

a. Analyze performance of our distribution channels and look for opportunities to enhance the effectiveness of the various channels and support sales leadership in identification of potential shifts in strategy. Work with business stakeholders to gain a holistic view of the internal and external sales channels as an input to recommendations. Identify data critical to monitoring performance of our product teams and support the team in how various initiatives deliver value to our customers and provide data that supports prioritization. 

b. Apply distribution channel knowledge and expertise to influence and collaborate with stakeholders on execution and maintenance of sales strategies and reporting objectives to meet critical business requirements.

c. Perform the evaluation, administration, and implementation of sales incentive plans, including performance/goals metrics, design, consulting and communication. Monitor and control Plan(s) rules, guidelines, performance measures, and weights. Identify, document, and is mediator for resolution of conflict with or compliance to Plan rules. Prepare documents, including analysis and rationale for Compensation Review Board. Partner with Finance, Sales, and Human Resource for cost/benefit evaluations and implementation of programs. 

d. Drive strategic recommendations on the performance of distribution channels including  but not limited to distribution channel design and administration for agency pay for performance, minimum book of business, agent certification/recertification, new agent training, etc.  

e. Provide complete, accurate, and timely reports and analyses that can be easily used by others. Analyze and monitor Agent of Record (AOR), Special Incentive for Field Force (SPIFF), draws and other activities that affect various plans and develop quantitatively supported recommendations for modification to the Plan(s).

f. Track and monitor data relevant to sales trends and affected compensation components. Perform routine and non-routine data gathering, report preparation for quantitative and qualitative analysis, etc. Identify trends in business segments and distribution methods to proactively formulate plans based on findings and provide information to sales and marketing teams to achieve the results laid out in business plans.

g. Ensure consistent, accurate, and actionable information and reports (close ratios, net growth, profitability, sales & retention, etc.) are available and accessible to proper users via the web and/or on internal systems.

h. Other duties as assigned.

An Equal Opportunity Employer

The policy of Wellmark Blue Cross Blue Shield is to recruit, hire, train and promote individuals in all job classifications without regard to race, color, religion, sex, national origin, age, veteran status, disability, sexual orientation, gender identity or any other characteristic protected by law.

Applicants requiring a reasonable accommodation due to a disability at any stage of the employment application process should contact us at careers@wellmark.com

Please inform us if you meet the definition of a "Covered DoD official".