Marketing Automation Manager

1 month ago


Boston, Massachusetts, United States Plymouth Rock Assurance Full time

Marketing Automation ManagerWe are seeking an experienced Marketing Automation Manager that will be the Technical Owner and Digital Product Manager for our Salesforce Marketing Cloud implementation.Own the administration, management, development, and deployment for all Salesforce Marketing Cloud initiatives.Serve as the Digital Product Manager for Salesforce Marketing Cloud by managing our product vision, strategy, backlog, and roadmap and ensuring alignment with business goals to achieve expected outcomes.Directly manage and mentor two direct reports supporting Salesforce Marketing Cloud initiatives, a Salesforce Marketing Cloud Developer and Email Marketing Specialist.Minimum 5+ years' experience managing an implementation of Salesforce Marketing Cloud/Exact Target.Salesforce Marketing Cloud Certifications and experience working with Salesforce Data Cloud are a plus.The Plymouth Rock Company and its affiliated group of companies write and manage over $2.0 billion in personal and commercial auto and homeowner's insurance throughout the Northeast and mid-Atlantic, where we have built an unparalleled reputation for service.



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