Content Specialist, Marketing and Communication

1 month ago

Hartford, Connecticut, United States Ascensus Full time

Section 1: Position Summary

The Content Specialist in the Ascensus in-house agency will be responsible for content development, execution, and oversight of marketing campaigns and initiatives. Through consultation, creativity, and a focus on the user experience, this individual will be responsible for collaborating with stakeholders to implement effective communications and crafting copy that drives desired outcomes. This includes developing content within Ascensus brand standards for a variety of touchpoints with a focus on writing for digital experiences such as web, email, video, and social media.

Section 2: Job Functions, Essential Duties and Responsibilities

  • Turn strategic initiatives and industry trends into tactical solutions
  • Understand and assess business needs in order to craft clear, concise, and effective messaging
  • Manage all aspects of complex communications, including content development, project planning, and the creation of multiple versions based on data, logic, and branding
  • Represent marketing at key meetings to provide status updates, consultation, general project support, and innovative solutions
  • Establish strong relationships with business stakeholders by delivering on project specifications and deadlines
  • Create meaningful content that is clear, actionable, and engaging—converting leads to clients and turning clients into loyal fans
  • Use Microsoft office suite – Word, PowerPoint and Excel—as well as project management and CMS software tools to assist in the management of workflow, content, planning, and other marketing operations
  • Participate in and adhere to quality control best practices related to proofreading, reviews, and securing approvals
  • Measure effectiveness of communications using such methods as A/B testing

Section 3: Experience, Skills, Knowledge Requirements

  • Excellent writing, editing, and presentation skills
  • Minimum of 5 years of related experience. Samples and portfolio are required
  • Four-year college degree, marketing/communications or related field
  • An understanding of a regulated industry; financial services experience a plus
  • Decision-making and follow-through skills

We are proud to be an Equal Opportunity Employer

Be aware of employment fraud. All email communications from Ascensus or its hiring managers originate from or email addresses. We will never ask you for payment or require you to purchase any equipment. If you are suspicious or unsure about validity of a job posting, we strongly encourage you to apply directly through our website.

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