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Strategy Manager
1 month ago
The Lions, much like the city and community they represent, are known for their blue-collar work ethic that values hard work and dedication. Ford Field, the home of the Lions, is located in the heart of Detroit and is part of a vibrant sports and entertainment district with all four major professional sports franchises. Under the leadership of Sheila Hamp, the Lions have focused on creating an inclusive and equitable experience for employees, partners, and fans.
One Pride. For All.
Job Title: Strategy ManagerThe Strategy Manager is responsible for driving insights through research and analytics to assist in the execution of the organization's year-round business strategy. This position plays a crucial role in leading long-term organizational projects focused on corporate partnerships, Marketing, and fan experience.
Essential Functions Include:- Act as a crucial link between the Business Strategy & Analytics team and internal departments such as Corporate Partnerships, Communications, Marketing, and Fan Engagement Teams
- Manage analytic measurement and research for business development opportunities, particularly in corporate partnerships
- Create proposals/recap presentations for corporate partners
- Assist with key reporting functions and forecasting for all revenue departments
- Conduct surveys and research to identify business development opportunities
- Collaborate with third-party vendors to optimize data capture and utilization
- Develop reports and automated dashboards for leadership
- Comply with departmental guidelines to ensure accurate information and tracking of deliverables
- Collaborate with the Strategy & Analytics Team on a daily basis
- Deliver actionable research for business development teams
- Manage innovative projects to drive revenue opportunities
- Analyze marketing needs and present findings to internal teams
- Monitor market analysis trends and bring best practices to programs
- Maintain knowledge of Microsoft Office, PowerPoint, Excel, and web tools
- Strong oral and written communication skills
- Bachelor's degree required; MBA preferred
- Minimum 5 years of experience in research, analytics, or strategy
- Experience with Salesforce CRM & Marketing Cloud
- Proficiency in SQL and Python
- Experience in Corporate Partnerships or Business-to-Business areas
- Team-oriented with strong relationship-building skills
- Proficient in Excel, including vlookups, pivot tables, and data manipulation
- Flexible schedule including nights, weekends, and holidays as per football schedule
To apply, please submit your resume and a cover letter showcasing your interest and experience related to the position. Please note that due to the high volume of resumes received, only selected candidates will be contacted for further consideration. No phone calls or emails, please.