Director, HCP Marketing

2 months ago

Burlington, Vermont, United States PharmaEssentia U.S.A. Full time

Work Type: Hybrid or On-site
Location: 35 Corporate Drive, Suite 325, Burlington, MA 01803
Position Overview:
The Director of Marketing is a key leadership position within the PharmaEssentia organization and responsible for the development and implementation of programs to maximize brand adoption. This role will contribute to development of the HCP marketing strategy and tactical plan for both disease state and brand. A key responsibility will also be to work cross-functionally with Legal, Regulatory, Medical Affairs, Business Analytics and external vendors.
The Company
It's not often you get the chance to make a real impact on the lives of others, while expanding your own possibilities. You'll find that rare opportunity at PharmaEssentia. Join us, and let's transform lives, together.
PharmaEssentia Corporation is a rapidly growing biopharmaceutical innovator. We are leveraging deep expertise and proven scientific principles to deliver effective new biologics for challenging diseases in the areas of hematology and oncology, with one product approved in Europe and a diversifying pipeline. We believe in the potential to improve both health and quality of life for patients with limited options today through the combination of rigorous research and innovative thinking.
Founded in 2003 by a team of Taiwanese-American executives and renowned scientists from U.S. biotechnology and pharmaceutical companies, today we are listed on the Taiwan Stock Exchange and are expanding our global presence with operations in the U.S., Japan, and China, along with a world-class biologics production facility in Taichung.
Key Responsibilities:

  • Develops and leads the US HCP marketing strategic and tactical plans
  • Responsible for brand development, including campaign and messaging, and execution and approval of all brand material
  • Collaborates cross-functionally on all marketing initiatives to ensure alignment across Medical, ClinDev, Finance, and Sales
  • Develops and tracks key performance metrics
  • Responsible for the A&P marketing budget and ensures fiscal responsibility in accurate reporting and accruing of expenses with all external partners
  • Possesses strong communication skills to effectively communicate across all levels and audiences of the organization
  • Creates annual objectives and developmental plans
  • Provides ongoing evaluation and feedback to the Marketing team to ensure accomplishment of goals
  • Collaborates with sales leadership and sales training to ensure best in class execution
  • Effectively manage and maintain relationships with Agency Partners

Qualifications & Experience

  • Bachelor's Degree in marketing or related field.
  • 10+ years of pharmaceutical marketing experience
  • Product launch experience preferred
  • Oncology/Hematology experience preferred
  • Black Box product experience preferred
  • Excellent communication skills with proven ability to present to large and small audiences
  • Demonstrated fluency in articulating complex scientific concepts and data
  • Strong agility skills
  • Requires strong leadership, organizational skills, and team management skills
  • Demonstrated ability to coordinate and communicate cross functionally
  • Displays emotional intelligence, self-motivation, and ability to execute
  • Strong understanding of the laws, regulations and rules governing the pharmaceutical industry
  • Willingness to travel ~30% domestically

Benefits of working with our team:
PharmaEssentia USA strives every day to improve the lives of patients as well as our employees. As a valued member of PharmaEssentia USA, you will enjoy the following benefits:

  • Comprehensive medical coverage: 80% employer paid
  • Dental Coverage: 90% employer paid
  • Vision coverage: 100% employer paid
  • Generous paid time-off
  • 401(k) retirement plan with competitive company match
  • Medical & Dependent Care Flexible Spending Account
  • Up to $150 monthly cell phone/IT allowance
  • Employee Assistance Program

EEO Statement:
At PharmaEssentia USA, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants without regard to race, color, religion, sex, pregnancy (including childbirth and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. PharmaEssentia USA believes that diversity and inclusion among our team are critical to our success as a global company, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool.
PharmaEssentia does not accept unsolicited agency resumes. Staffing agencies should not send resumes to our HR team or to any PharmaEssentia employees. PharmaEssentia is not responsible for any fees related to unsolicited resumes from staffing agencies.

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