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Principal Product Consultant

4 months ago

Eagan, Minnesota, United States BlueCross BlueShield of Minnesota Full time
About Blue Cross

Blue Cross and Blue Shield of Minnesota is one of the most recognized and trusted health care brands in the world with 2.5 million members. We're committed to reinventing health care to improve health for our members and the community. We hope you'll join us.

How Is This Role Important to Our Work?

The person in this position is responsible for leadership, planning, and strategic direction of identified P&L priorities. You will be responsible for working with key stakeholders to understand market dynamics and insights to support delivering solutions that meet our customer's needs. You will be responsible for working with the key internal teams to drive the product plan development and delivery. This will include, but not be limited to, driving market insights, product life cycle management, market planning, performance monitoring, and strategic integration. Overall, the Principal Product Consultant plays a critical role in driving the success of the team and ensuring that the organization is able to deliver high-quality healthcare services to its customers.

A Day in the Life:
  • Create Product Strategy and Roadmap to enable Product Growth within the Large Group and National Accounts business
  • Develops the strategies, plans, and tactics in partnership with product managers and owners to drive profitable customer acquisition and retention which align with overall goals to achieve enrollment, revenue and profit performance and business goals.
  • Analyzes data and provides insights to support decision-making.
  • Advances an integrated approach to identification and resolution of market trends in collaboration with Sales, Market Research, Marketing Communications, Customer Experience, and other functional areas.
  • Drives the discovery and validation of market problems and opportunities (both existing and future customers) and translates these to opportunities for the product.
  • Directs the product line life cycle management and is responsible for the successful delivery, including re-stages, new offerings, and retirement of existing products, to meet the overall needs of the market and achieve the business and financial objectives. (Clinical, Financial and Operational)
  • Leads the planning and execution with the integrated business design teams and the technical product managers to ensure that the product lines continue to evolve to create market differentiation and are executed in a seamless manner with operations and technical teams.
  • Monitors and evaluates the product line performance including market share, profitability, growth, customer feedback and competitive insights.
  • Evaluates competitors/industry data to improve product to be a market leading navigation/advocacy product
  • Advances strategies that support the overall segment plan, sector plan and corporate initiatives including health improvement, lowering healthcare costs and increasing individual engagement.
  • Provides leadership to shape the work of their product line steering teams to support the overall segment goals (these teams include sales, government programs, marketing, research, and operations).
Nice to Have:
  • Bachelor's degree.
  • Product management discipline expertise preferred (ex. Pragmatic Marketing).
  • Superior relationship building skills - Work closely with multiple stakeholders across the organization (CX, Case Management, Utilization Management, H&W, CAMs, Account Management, New Sales, Operations, Data and Analytics, Actuary, Marketing, etc).
  • Experience in working with clinical and health & wellness programs.
  • Experience in client/consultant presentations - new sales and QBRs.
  • Excellent Communication skills (verbal and written) and executive presence.

Required Skills and Experiences:

  • 7+ years of related professional experience. All relevant experience including work, education, transferable skills, and military experience will be considered.
  • 3 years' experience managing complex projects involving multiple team members and including task assignment, working with key customers (internal or external), managing teams and customer relationships and managing project deliverables.
  • Excellent product line management skills and supporting project management skills.
  • Strong strategic thinking, analytical, innovation, financial and decision-making skills.
  • Exceptional written and verbal communication skills; proven ability to communicate and collaborate with multiple audiences (internally - various levels of management; externally - healthcare professional, business people, and consumers).
  • Proven experience in developing and executing winning product plans to deliver corporate objectives.
  • Skilled at managing products through stage gate development process.
  • Ability to drive results in a complex, often ambiguous, environment.
  • Proven experience in managing products in a highly regulated environment while meeting overall corporate objectives.
  • Self-directed, ability to manage multiple tasks and projects in a timely manner.
  • Self- directed to expand industry best practices to extend to BCBSMN.
  • Overnight travel may be required infrequently.
Make A Difference

Blue Cross is an Equal Opportunity and Affirmative Action employer that values diversity. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on race, color, creed, religion, sex, national origin, genetic information, marital status, status with regard to public assistance, disability, age, veteran status, sexual orientation, gender identity, gender expression, or any other legally protected characteristic.

Reasonable Accommodation for Job Seekers with a Disability: If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to

All roles require a high school diploma (or equivalency) and legal authorization to work in the U.S.

Blue Cross and Blue Shield of Minnesota and Blue Plus are nonprofit independent licensees of the Blue Cross and Blue Shield Association.

Blue Cross and Blue Shield of Minnesota is an Equal Opportunity and Affirmative Action employer that values diversity. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on race, color, creed, religion, sex, national origin, genetic information, marital status, status with regard to public assistance, disability, age, veteran status, sexual orientation, gender identity, or any other legally protected characteristic.