Technical Marketing Manager

3 weeks ago


Santa Clara, United States Caspian Staffing Inc. Full time

Summary of the Position

Seeking an experienced Technical Marketing Manager with a strong technical background in high-speed IPs and SoC platforms, combined with marketing expertise. The role involves developing and executing marketing strategies for semiconductor platforms and high-speed IP solutions, driving customer engagement, and supporting sales.

Key Responsibilities

  • Technical Content Development: Create and manage technical marketing materials, including whitepapers, datasheets, product briefs, technical blogs, and webinars.
  • Product Positioning and Messaging: Collaborate with product management to create clear, concise, and compelling marketing messages. Understand and position our products effectively in the market.
  • Go-to-Market Strategy: Develop and execute strategies for product launches and updates. Define target customer segments and tailor marketing campaigns.
  • Customer Engagement: Act as a technical evangelist, engaging with customers, partners, and industry influencers. Participate in industry events.
  • Sales Support: Provide technical support to the sales team, including creating sales tools and training sessions. Assist in developing RFP/RFI responses.
  • Analytics and Reporting: Track and analyze the performance of marketing campaigns, providing insights to stakeholders.

Main Qualifications

  • Bachelor’s degree in Electrical Engineering, Computer Engineering, Marketing, or a related field; MBA or advanced degree is a plus.
  • 3+ years of experience in technical or product marketing within the semiconductor industry.
  • Strong technical background in semiconductor technology and IP, with the ability to communicate complex concepts.




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