Search Marketing Specialist

1 month ago

Clearwater, United States Progressive Dental LLC Full time

*This is a full-time, in-house position

We are seeking a talented and data-driven Google Ads expert to join our growing team in Clearwater, FL as a Paid Search Specialist. In this results-oriented role, you will act as an expert in managing pay-per-click (PPC) campaigns specifically on the Google Ads platform. Your primary focus will be on generating high-quality leads and maximizing return on investment (ROI) for our client campaigns.


ESSENTIAL DUTIES AND RESPONSIBILITIES include the following: other duties may be assigned.

  • Plan, execute, and optimize PPC campaigns on the Google Ads platform to achieve key performance indicators (KPIs) aligned with marketing objectives.
  • Conduct thorough keyword research and analysis to identify opportunities for campaign optimization.
  • Leverage your expertise in digital advertising and data analysis to identify target audiences, create compelling ad copy, and optimize bidding strategies for maximum impact.
  • Daily monitor campaigns, analyze performance metrics (impressions, clicks, conversions, etc.), and make adjustments to ensure ad visibility and prioritize high-performing campaigns.
  • Collaborate with the marketing team to align PPC efforts with the overall marketing strategy.
  • Demonstrate a strong understanding of Google Analytics 4 and the ability to combine and analyze data from multiple sources to gain deep insights and make data-driven decisions for campaign optimization
  • Ability to create, manipulate, and deliver comprehensive reports within Google and Sheets.
  • Stay up to date with industry trends and best practices in digital advertising, emerging technologies, and consumer behavior, leveraging this knowledge to inform strategic decisions and seize innovation opportunities.
  • Assist Director of PPC in cultivating an environment of mentorship with department team members, fostering a culture of collaboration, accountability, and professional development.
  • Collaborate closely with internal stakeholders, including marketing, creative, and sales teams, to crystallize campaign objectives, delineate target audience segments, and refine messaging strategies, while managing mid to large segments of ad spending.


QUALIFICATIONS:

  • At least 3 years of strategic and hands-on experience in Google Ads campaigns
  • Proven track record of managing large advertising budgets, ideally exceeding $20,000 a month, with a focus on optimizing spend to achieve specific business objectives.
  • Creative problem-solving skills and the ability to think out of the box to connect with audiences. Comfortable working across various initiatives and managing multiple priorities and projects simultaneously.
  • Excellent written and verbal communication and presentation skills, with the ability to articulate complex concepts clearly and effectively.
  • Clear understanding of tag manager, conversion tracking, Excel, and Google Ad Editor
  • Dental experience a plus

  • Digital Marketing Specialist

    2 months ago

    Clearwater, United States Progressive Dental LLC Full time

    *This is a full-time, in-house positionWe are seeking a talented and data-driven Google Ads expert to join our growing team in Clearwater, FL as a Digital Marketing Specialist. In this results-oriented role, you will act as an expert in managing pay-per-click (PPC) campaigns specifically on the Google Ads platform. Your primary focus will be on generating...

  • Salesforce Marketing Automation Specialist

    1 week ago

    Clearwater, United States Penn Foster Inc Full time

    POSITION OVERVIEWPenn Foster Inc. is in search of a proactive and resourceful individual to assume the role of Salesforce Marketing Automation Specialist, focusing on customer-oriented digital solutions.The Salesforce Marketing Cloud Specialist will oversee the daily implementation of marketing initiatives, including landing pages and various digital...

  • Digital Marketing Specialist

    3 weeks ago

    Clearwater, United States PoolCorp Full time

    Company Overview POOLCORP is the leading business-to-business distributor of swimming pool and landscape supplies, equipment, and related outdoor living products. Through our subsidiaries, SCP Distributors LLC, Superior Pool Products LLC, and Horizon Distributors Inc., we operate in more than 440 wholesale Sales Centers worldwide with nearly 6,000 employees...

  • Marketing Event Specialist

    2 weeks ago

    Clearwater, United States DocuPhase LLC Full time

    Job DescriptionJob DescriptionJob Title: Marketing Event SpecialistLocation: Hybrid/Clearwater, FLThe Marketing Event Specialist will be responsible for planning, organizing, and executing a wide range of events aimed at creating brand awareness and supporting demand generation initiatives for DocuPhase, as well as supporting and improving the culture of...

  • Marketing Event Specialist

    2 days ago

    Clearwater, United States DocuPhase LLC Full time

    Job DescriptionJob DescriptionJob Title: Marketing Event SpecialistLocation: Hybrid/Clearwater, FLThis position requires a hybrid work arrangement, with a mandatory in-office presence of at least two days per week. The remaining days can be worked remotely, allowing for flexibility in your schedule while maintaining regular collaboration with the team.The...

  • Market Service Specialist

    1 week ago

    Clearwater, United States Park Hyatt Aviara Full time

    Market Service Specialist (Full-Time)At Park Hyatt Aviara, we pride ourselves on delivering exceptional service through our dedicated team members. The Market Service Specialist will play a crucial role in providing an outstanding experience for our guests in the Market area of the resort. This position involves taking guest orders, preparing meals, and...

  • Digital Media Buyer

    2 months ago

    Clearwater, United States Bluewater Media Full time

    Job DescriptionJob DescriptionBluewater Media is looking for a talented marketer to join our team. Digital Marketing plays a vital role in the success of our clients’ businesses and advertising/marketing strategies. The Digital Media Buyer is integral in the managing, optimizing, and expanding search efforts for Bluewater Media’s clients. They will...

  • Digital Media Buyer

    2 months ago

    Clearwater, United States Bluewater Media Full time

    Job DescriptionJob DescriptionBluewater Media is looking for a talented marketer to join our team. Digital Marketing plays a vital role in the success of our clients’ businesses and advertising/marketing strategies. The Digital Media Buyer is integral in the managing, optimizing, and expanding search efforts for Bluewater Media’s clients. They will...

  • Trade Show Specialist- Marketing

    2 weeks ago

    Clearwater, United States TradePMR Full time

    TradePMR (Member FINRA/SIPC) Trade Show Specialist TradePMR is a custodial services provider specializing in servicing Registered Investment Advisors (RIAs). Our comprehensive platform supports RIAs in achieving their business goals through innovative technology, customized service, and a commitment to excellence. We are seeking a dynamic and...

  • Trade Show Specialist- Marketing

    2 weeks ago

    Clearwater, United States TradePMR Full time

    TradePMR (Member FINRA/SIPC) Trade Show Specialist TradePMR is a custodial services provider specializing in servicing Registered Investment Advisors (RIAs). Our comprehensive platform supports RIAs in achieving their business goals through innovative technology, customized service, and a commitment to excellence. We are seeking a dynamic and...

  • Community Engagement and Marketing Specialist

    1 week ago

    Clearwater, United States Roman Austin Full time

    We are excited to announce an opening for a Marketing Coordinator at Roman Austin. This pivotal role involves enhancing our brand visibility, cultivating relationships, and promoting community engagement within the cycling sector.Role Overview:Manage and implement marketing communication initiativesOversee event organization and participationBuild...

  • Marketing Communications Specialist

    1 week ago

    Clearwater, United States Empath Health Full time

    Job Details Marketing Communications Specialist Apply Job ID MARKE008607 Date posted 07/12/2024 Position Type Full-Time Empath Health is currently seeking a Communication Specialist to join our team. The mission of this role is to develop and implement communication strategies that foster a supportive and informed environment for patients, families, and...

  • Community Engagement and Marketing Specialist

    1 week ago

    Clearwater, United States Roman Austin Full time

    Job OverviewWe are seeking a dedicated Marketing Coordinator to enhance our outreach efforts within the community and elevate our brand presence. This role is pivotal in fostering connections with local cycling enthusiasts and promoting charitable initiatives. The ideal candidate will excel in managing and executing marketing communication strategies, with a...

  • Salesforce Marketing CRM Specialist

    3 weeks ago

    Clearwater, United States Penn Foster Inc Full time

    JOB SUMMARY PODS Moving and Storage is seeking a motivated, self-starter, problem-solver to fill the role of Salesforce Marketing CRM Specialist, primarily working on customer facing digital applications. The Salesforce Marketing Cloud CRM Specialist will be responsible for the day-to-day execution of marketing campaigns, as well as landing pages and other...

  • Digital Marketing Specialist

    3 weeks ago

    Clearwater, United States Progressive Dental LLC Full time

    *This is not a remote positionAbout Us:Progressive Dental is at the forefront of dental marketing, providing innovative solutions to help dental practices thrive. Our mission is to empower dental professionals with cutting-edge strategies that drive growth and patient engagement. We are seeking a dynamic Digital Marketing Specialist to join our Social Media...

  • Digital Marketing Specialist/ Social Media Manager

    4 weeks ago

    Clearwater, United States Senior Management Advisors Inc. Full time

    Job DescriptionJob DescriptionDescription:Company: Senior Management AdvisorsLocation: Clearwater, FLAbout Us:Senior Management Advisors is a trusted and well-known senior living operator with a proud legacy of over 50 years. Our mission is to provide exceptional care and enriching experiences to our residents, fostering an environment where they can thrive....

  • Digital Marketing Specialist/ Social Media Manager

    3 weeks ago

    Clearwater, United States Senior Management Advisors Full time

    Company: Senior Management Advisors Location: Clearwater, FL About Us: Senior Management Advisors is a trusted and well-known senior living operator with a proud legacy of over 50 years. Our mission is to provide exceptional care and enriching experiences to our residents, fostering an environment where they can thrive. As we continue to grow and innovate,...

  • Marketing Assistant Position

    2 weeks ago

    Clearwater, United States Prospect Promos Full time $40,000 - $46,400

    Job DescriptionJob DescriptionProspect Promotions is a first-rate direct marketing firm in New Port Richey with a zeal for promotions and brand management. We are searching for determined, imaginative, keen, and career-oriented individuals to fill our available Entry Level Marketing Assistant position. Our Entry Level Marketing Assistant will be fully...

  • Marketing Assistant Position

    3 weeks ago

    Clearwater, United States Prospect Promos Full time $40,000 - $46,400

    Job DescriptionJob DescriptionProspect Promotions is a first-rate direct marketing firm in New Port Richey with a zeal for promotions and brand management. We are searching for determined, imaginative, keen, and career-oriented individuals to fill our available Entry Level Marketing Assistant position. Our Entry Level Marketing Assistant will be fully...

  • Head of Marketing Communications Strategy

    1 week ago

    Clearwater, United States GFI Software Full time

    The Head of Marketing Communications Strategy is responsible for guiding a diverse team of marketing specialists in crafting and executing communication plans that align with the company's expansion goals; enhance the GFI Software brand within targeted markets, including channel partners, small to medium enterprises, and individual consumers; develop and...