Senior Content Marketing Writer | Hybrid in Charlotte | Marketing Agency

2 weeks ago

Charlotte, United States Crafted Full time

Highlights


·        We work to unleash the greatness that impacts our everyday lives

·        We are in-person working hybrid in Charlotte, NC; in-office Tues. – Thur.

·        We are collaborative, friendly, fun, and do amazing work

·        We value the bond with each other as we build community

·        We bring together brand and demand generation for B2B manufacturers

·        We offer competitive compensation, paid time off, and benefits


Overview


The Senior Content Marketing Writer plays a key contributor role on our Content Marketing team. This role is responsible for developing content marketing initiatives, both internal and external, across multiple platforms and formats to drive engagement, awareness, leads, customer acquisition and customer loyalty. The ideal candidate has a strong mechanical aptitude for understanding how things are put together to produce an exceptional product. Additionally, the candidate should be an expert in B2B manufacturing or industrial industry, including depth of experience in content marketing and channel optimization, brand messaging, narratives and storytelling, and customer experience.


The Senior Content Marketing Writer collaborates with writers and subject matter experts to extract and communicate how unique product innovations impact our everyday lives, produce compelling content for multiple mediums, and engage with a variety of audience personas.


Your Responsibilities


·        Ensuring all content is on-brand, consistent in tone of voice; optimized for personas and buyer journey touch points for all channels of content

·        Mapping out short- and long-term content strategies that support and extend marketing initiatives and determine which methods work for the brand, and why

·        Producing, editing, and delivering content that’s compelling, easy to understand, on-brand, leverages SEO best practices and is backed by data and research

·        Author content to support advertising campaigns as well as long-form copy such as white papers, blogs, and other content types

·        Understanding how key content assets are foundational to the overall content strategy

·        Developing multi-channel content calendars defining the owners and contributors

·        Employing best practices in grammar, messaging, writing, and style

·        Evolving standards, systems, workflow and best practices for content creation, content distribution, content maintenance, content retrieval and content repurposing, including the real-time implementation of content strategies

·        Leveraging market data to develop content themes/topics that support a point of view for target personas


Your Required Education and Professional Experience


·        Bachelor's degree in English, Journalism, Public Relations or related Communications field

·        Passion and enthusiasm for writing, content marketing, and branding

·        Developing content marketing programs for B2B manufacturing brands that are optimized to drive revenue and MROI

·        Minimum of 5+ years of experience in multi-channel content creation (agency, publishing, journalism, etc.)

·        Experience creating compelling messages for different target personas

·        Enthusiasm for collaborating with teams of creative and content contributors to achieve client goals and objectives


Your Personal Attributes & Skills


·        Strong leadership skills: confidence; presence and poise; high cognitive and emotional intelligence; competitiveness; empathy; resiliency; work ethic; leading by example

·        Team player who works well collaboratively and is quick to credit others

·        Positive attitude with humility and a sense of humor

·        Strong results-orientation and ambition to advance career

·        Excellent interpersonal, written, and oral communication skills, especially copy writing

·        Effective time management skills and the ability to multi-task; calm under pressure

·        Strong intellectual curiosity and high attention to detail

·        Desire for autonomy and pro-active initiative

·        Comfortable with (and eager to create) change and fluidity based on circumstances


What We Offer

·        Be part of a team that likes to have fun and is focused on quality work and performance

·        Competitive salary, health insurance, disability, 401k + match and profit sharing

·        Paid time off for holidays, vacation, sick, or personal

  • Senior Content Marketing Writer | Hybrid in Charlotte | Marketing Agency

    2 weeks ago

    Charlotte, United States Crafted Full time

    Please note that this hybrid role requires three days a week in-person at our Charlotte, NC office. We are only considering local Charlotte, NC candidates at this time.Highlights·        We work to unleash the greatness that impacts our everyday lives·        We are in-person working hybrid in Charlotte, NC; in-office Tues. –...

  • Senior Digital Marketing Manager | Hybrid in Charlotte | Marketing Agency

    7 days ago

    Charlotte, United States CRAFTED Full time

    Senior Digital Marketing Manager – Hybrid in Charlotte Please note that this hybrid role requires three days a week in-person at our Charlotte, NC office. We are only considering local Charlotte, NC candidates at this time. Highlights We are in-person working hybrid in Charlotte, NC; in-office Tues. – Thur. We work to unleash the greatness that impacts...

  • Marketing Content Manager

    4 days ago

    Charlotte, United States Luxer One Zoho Full time

    Job Description At Luxer One, we're relentlessly improving the way the world receives goods. Whether it's last-mile delivery at multifamily properties and offices, or buy online and pick-up in-store orders in retail, we are dedicated to finding the best solutions for our customers. We are currently experiencing rapid growth and we are seeking a Marketing...

  • Marketing Content Manager

    2 weeks ago

    Charlotte, United States Luxer One Full time

    Job DescriptionJob DescriptionAt Luxer One, we’re relentlessly improving the way the world receives goods. Whether it’s last-mile delivery at multifamily properties and offices, or buy online and pick-up in-store orders in retail, we are dedicated to finding the best solutions for our customers. We are currently experiencing rapid growth and we are...

  • Proposal Specialist | Charlotte

    5 days ago

    Charlotte, United States SMPS Charlotte Full time

    EDIFICE Construction is a commercial contractor with 46 years of exceptional building experience. It is listed as an ENR Top 400 U.S. General Contractor and has corporate headquarters in Charlotte, NC and offices in Greenville and Charleston, SC. The organization is currently seeking a Proposal Specialist for our Charlotte Office. You will work with a group...

  • Proposal Specialist | Charlotte

    4 days ago

    Charlotte, United States SMPS Charlotte Full time

    EDIFICE Construction is a commercial contractor with 46 years of exceptional building experience. It is listed as an ENR Top 400 U.S. General Contractor and has corporate headquarters in Charlotte, NC and offices in Greenville and Charleston, SC. The organization is currently seeking a Proposal Specialist for our Charlotte Office.You will work with a group...

  • Senior Campaign Marketing Manager

    2 weeks ago

    Charlotte, United States Sign-IN Solutions INC Full time

    We’re looking to hire a Senior Campaign Marketing Manager to join our North America Enterprise team at Sign In Solutions to drive accountability for quantitative marketing and demand gen results. This is a hybrid role based in Charlotte, North Carolina About Us: Sign In Solutions is the innovative workplace enablement partner that goes beyond traditional...

  • Regional Marketing Director

    3 weeks ago

    Charlotte, United States CareerBuilder Full time

    Overview: Offline is seeking a dynamic and experienced Regional Marketing Director to guide our team of Social Media Marketers (SMMs) in Raleigh, Charlotte, Nashville, and Tampa Bay. This role is a unique blend of creative content creation and strategic management, perfect for a visionary leader eager to propel our growth into new markets. We aim to fill...

  • Marketing Manager

    2 weeks ago

    Charlotte, United States Party Reflections Full time

    Party Reflections is excited to offer an exceptional opportunity for a talented Marketing Manager & Content Creator to become a pivotal part of our team located at our Corporate Headquarters in Charlotte, NC. As a company dedicated to crafting memorable experiences, we are seeking an individual who embodies creativity, joy, and the drive to innovate. Party...

  • Senior Marketing Manager

    1 week ago

    Charlotte, United States Duke Energy Full time

    More than a career - a chance to make a difference in people's lives. Build an exciting, rewarding career with us - help us make a difference for millions of people every day. Consider joining the Duke Energy team, where you'll find a friendly work environment, opportunities for growth and development, recognition for your work, and competitive pay and...

  • Plastic Surgery position in the Charlotte market

    2 weeks ago

    Charlotte, United States All Star Recruiting Full time

    Plastic Surgery position in the Charlotte market JOB ID# 55257Job details:Board Certified Plastic SurgeonCosmetic focus with facial, breast & body, and reconstructive proceduresMedical facial spa onsiteAAAASF OR in their buildingCall divided equallyAdjacent to the hospital campusPrivate practice with partnership track availableFamily-friendly town of...

  • Content Marketing Specialist

    3 weeks ago

    Charlotte, United States TelWare Corporation Full time

    Description The Content Marketing Specialist creates engaging content to reach their respective audiences. This role is heavily focused on video content creation and will be involved in all steps of video projects, from concept to execution. This role plays a pivotal part in all content marketing initiatives, both internal and external, across multiple...

  • Senior Manager

    5 days ago

    Charlotte, United States Highline Warren Full time

    Senior Manager / Director Integrated Marketing Manager SUMMARY It is an exciting time to join Highline Warren! We are the leading national manufacturer and distributor of consumable and maintenance products for the automotive aftermarket. The company was formed through the strategic combination of Highline Aftermarket and Warren Distribution in 2020. With 20...

  • Analyst, Marketing

    20 hours ago

    Charlotte, United States Chello Full time

    Chello is a first of its kind digital banking and insights platform built on a foundation of pioneering data-intelligence and our team of innovators, driven to tackle the financial challenges of the industries we serve. At its core, Chello delivers fast access to funding, daily business performance insights, three-month-forward cash flow predictions, and...

  • Marketing Manager: On Site

    1 week ago

    Charlotte, United States Cornerstone Health Center Full time

    Cornerstone Health Center is looking for a Marketing Manager to join our team in our North Charlotte office. The Marketing Manager will coordinate and develop marketing policies, programs, and campaigns. In this position, the Marketing Manager will maintain knowledge of trends and developments in the market while identifying opportunities for new products...

  • Marketing Manager: On Site

    3 weeks ago

    Charlotte, United States Cornerstone Health Center Full time

    Job DescriptionJob DescriptionCornerstone Health Center is looking for a Marketing Manager to join our team in our North Charlotte office. The Marketing Manager will coordinate and develop marketing policies, programs, and campaigns. In this position, the Marketing Manager will maintain knowledge of trends and developments in the market while identifying...

  • Marketing Manager: On Site

    1 month ago

    Charlotte, United States Cornerstone Health Center Full time

    Job DescriptionJob DescriptionCornerstone Health Center is looking for a Marketing Manager to join our team in our North Charlotte office. The Marketing Manager will coordinate and develop marketing policies, programs, and campaigns. In this position, the Marketing Manager will maintain knowledge of trends and developments in the market while identifying...

  • Senior Marketing Specialist

    3 weeks ago

    Charlotte, United States Prochant US Full time

    As a Senior Marketing Specialist at Prochant, you will play a pivotal role in crafting and executing our marketing strategy across various channels. With a strong background in sales enablement, account-based marketing (ABM), and content creation, you will enhance our brand's reach, engage our target audience, and drive sales performance. You will...

  • Junior Brand Manager

    1 week ago

    Charlotte, United States New Age Marketing Inc Full time

    Company DescriptionNew Age Marketing Inc, is an expanding firm that specializes in direct marketing and inside sales for some of the most exciting and well-known companies in the world today. We pair with several of the top retailers in the country to promote the Nation's leading telecommunications providers. Creating personal relationships is the foundation...

  • Content Marketing Manager

    3 weeks ago

    Charlotte, United States MSIGHTS Full time

    Company Overview Founded in 2004, MSIGHTS (msights.com) helps enterprise marketers maximize the value of their media through better control of marketing and data operations and by bringing together disparate results sources into cleansed, harmonized datasets that are ready for analysis and reporting. The MSIGHTS Platform integrates with a clients existing...